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Iubenda is a pioneering company that has revolutionized the provision of legal support for websites and individuals by offering assistance in generating privacy policies, storing user data, and creating public offers. 

By providing a suite of solutions, iubenda empowers its clients to navigate the complex landscape of legal requirements related to privacy, data storage, and public offers, enabling them to operate legally and ethically in the public space. 

Read the rest of this iubenda Review to discover more about how this company can help you address the evolving legal challenges faced by entities operating in the digital realm.

iubenda Summary

iubenda logo

9.6 out of 10

Ron’s Thoughts

Iubenda is an excellent solution if you’re looking to get some help with various legal requirements you may have to fulfill. Their services are fairly affordable and you’ll be able to utilize multiple useful features, including managing GDPR consent, documenting opt-ins, keeping track of storing, processing, and transferring laws, and a lot more. Overall, you won’t be making a mistake by choosing iubenda.

  • Biggest Pro:

    Very Easy to Use

  • Biggest Con:

    Limited Free Plan

  • Annual Discount:


  • Price:

    Starts at $5.99/Month

  • Promotion:

    14-Day Money-Back Guarantee

Is iubenda Worth it?

Established in 2011, iubenda has rapidly gained popularity as a reliable, 360-degree solution for ensuring legal compliance in the online domain.

The core mission of iubenda revolves around facilitating websites, applications, and various software platforms in achieving the highest level of compliance with laws and regulations across multiple countries, particularly within the European Union (EU).  

Iubenda’s consent solution and internal privacy management services are unparalleled. But is the service worth it for your business? 

The short answer is yes. If you are a large company with complex business needs, iubenda is the best option. For a single, low monthly fee, you’ll be able to streamline all of your legal compliance and mitigate your risk of penalties from all applicable laws.

This service lets you outsource management to international lawyers and legal experts and leverages the convenience of software to keep this process affordable and accessible.

No need to worry about quality, editing, or maintaining a document. Everything is done for you, and this one service lets you generate compliant policies for a single low fee.  

Who is iubenda Good For?

Iubenda’s foundation lies in a team of experienced international lawyers who excel in their field. These legal professionals form the company’s core, providing comprehensive solutions for businesses and individual products tailored to meet specific needs. 

If you need privacy management solutions, cookie policy generators, or any other documents, then iubenda is the software for you. 

Leveraging the quality team at iubenda ensures that their products and services align with the latest regulations, offering clients reliable and effective tools to navigate the intricate landscape of privacy and legal compliance in the digital space.

The software is trusted by 100,000+ clients in over 100 countries – from personal websites to enterprise companies. It’s optimized for all customer scenarios, including:

  • Websites
  • Blogs
  • Apps
  • Small Businesses
  • Large Organizations
  • E-commerce
  • Startups
  • Publishers

The solution is ideal for anyone who needs the highest quality compliance for GDPR, ePrivacy, LGPD, CPRA (CCPA amendment), cookies, and terms and conditions for their application.

iubenda Functionality

1. Ease of Use

It’s already clear that iubenda offers high-quality legal solutions designed to maintain the compliance of websites and applications with the law, shielding companies from potential fines and legal liabilities. 

But the absolute best part about using this service is that it does all of this while still being extremely easy to use. 

No technical knowledge is required. The platform has an intuitive dashboard that is user-friendly and easy to navigate. You can customize the features to align with your business needs. Policies come with remote and automatic updates, which means there isn’t much you need to do to maintain any document past clicking the “Generate” button.

Even while generating documents, you are guided through the entire process with helpful explanations and hints wherever needed. The guided setup is ideal for users who are unsure of what to include in any documents. In each document, you’ll get questionnaire-style prompts to help ensure that you include everything required for your business.

2. 360-Degree Solution

Iubenda provides you with the quality of an international legal team but with the convenience of an affordable software solution, which ensures value for money.

Prominent document services include privacy policies, cookies, and terms and conditions. Distinct from many competitors, iubenda goes beyond being a mere document generation service; it serves as a comprehensive 360-degree legal policy management system.

Iubenda’s services extend to organizational-level solutions, encompassing vital aspects such as:

  • Consent Solutions: Managing GDPR consent, document opt-ins, and facilitating California Consumer Privacy Act (CCPA) opt-outs through your web forms.
  • Internal Privacy Management: Thorough documentation of all data processing activities within your organization, outlining how consumer data is stored and utilized (a necessity under GDPR). This feature is particularly valuable for large organizations in the EU or businesses catering to visitors from EU nations.

You get: 

  • Attorney-Level Compliance Solutions: The platform facilitates your ability to operate in compliance with the current regulations and requirements for operating online. 
  • Up-to-date Policies: iubenda also helps you keep track of the strict, and ever-changing laws on storing, processing, and transferring private user data. 

This comprehensive software also allows you to manage multiple websites on one dashboard.

You can manage multiple websites and documents without having to jump from one tab to another. The user-friendly dashboard lets you monitor, edit, or update any of your policies from a single convenient location.

This is a great feature for anyone who owns more than one website or app and is worried about the management of different policies, websites, countries, and legislation.

3. Wide Range of Features

In addition to making it easy for you to create a Privacy Policy, Cookie Policy, and Terms and Conditions documents, iubenda also offers the following features: 

  • Whistleblowing Management 
  • Internal Privacy Management
  • USA and Global Compliance
  • Cookie Policy Activation in One Click
  • Detailed Analytics
  • 14 Languages supported
  • Site Scanner
  • Whitelabel functionality

iubenda Pros and Cons

Every piece of software on the market has its own set of pros and cons. The same goes for iubenda, and below we take a look at some of the platform’s most prominent benefits and drawbacks to give you a better idea of the tool’s capabilities and limitations. 


  1. Easy to Use: iubenda comes with simple prompts to guide you through the entire process of creating your legal documents. 
  2. Remembers Consent: The software keeps track of consent for 12 months, which allows you to avoid annoying your users by asking for consent multiple times on consequent visits. 
  3. Plug-and-go e-Commerce Solution: You get a fully customizable pre-written clause for the most popular e-commerce solutions, complete with accurate descriptions of your business’s sales process. 


  1. Extremely Limited Free Plan: The free plan lets you test out the software and create one document for your business, but is very limited in the features on offer. 

iubenda Competitors

Iubenda offers complete legal policy management. The service is ideal for large companies and provides robust attorney-level solutions to cover all compliance needs. 

However, you may find this all-in-one data compliance solution lacking in some areas, hence the need to find an alternative. 

If that’s the case, here are three of iubenda’s top competitors to consider.  

iubenda vs Termly 

Termly is a simple compliance solution designed to help businesses create privacy policies and update them automatically. The platform is perfect for small business owners who need compliance solutions but don’t want to spend thousands of dollars on attorneys or legal fees. 

With Termly, you’ll stay up to date on all current privacy laws, including GDPR, CCPA, ePrivacy Regulation, and PIPEDA. The platform offers a free plan with limited features, and the premium plans work with all websites and mobile apps, allowing you to manage policies for all your platforms from one place.

iubenda vs Cookiebot

Cookiebot is a powerful tool that aids in evaluating the GDPR compliance of cookies on your website. It does so by simulating human interactions, including clicking on links and menu buttons. Simultaneously, it gathers information about tracking cookies. 

The automated bot not only assists in creating and updating cookie policies but also displays a consent banner for user data processing. While the basic functionality is free for a single domain, users seeking full features can opt for a subscription starting from $13 per month.

iubenda vs Termsfeed

TermsFeed is a versatile legal agreement generator designed for a range of platforms, including web, mobile, desktop, e-commerce apps, and Facebook apps. 

It streamlines the process of generating essential legal agreements and policies for online businesses. By tailoring these documents to the specific needs of your website and app, TermsFeed ensures the creation of custom legal agreements and privacy policies.

The platform has a simple document builder that requires no coding knowledge, and there’s a one-time fee which makes it ideal for growing businesses. However, if you’re a small website or app that only requires one document, then you’ll be better off with one of the other iubenda alternatives listed here. 


Iubenda has a very simple pricing structure. There’s a limited free plan, and three premium plans to choose from, which are as follows:

  • Essentials Plan: $5.99/Website or App/Month: This plan gives you access to all the third-party services and clauses, and you can add up to 20 of them to your privacy policy and cookie policy. There is minimal iubenda branding and you can create documents in one language. You also get basic integration of your documents in your website or app.
  • Advanced Plan: $24.99/Website or App/Month: This plan has all the features in the Essential plan, and you can add up to 30 third-party services and clauses, as well as custom text to your documents. It’s available in all languages and you also get the ability to integrate API. In addition to integrating documents in your website/app using the iubenda widgets or direct links, you can also integrate seamlessly by embedding the text directly in the body of your content.
  • Ultimate Plan: $99.99/Website or App/Month: This plan has all the Advanced plan features, as well as the removal of iubenda branding and the ability to add unlimited third-party services and clauses. It also comes with additional data input fields that let you describe the details of your data retention, security measures, and other data processing activities.

All plans come with a 14-day money-back guarantee which means you can test out the platform risk-free and get your money back if it isn’t the right solution for your business. This is advantageous cost compared to other services.

Customer Support

Iubenda provides very valid support in several ways. First, there is in-depth documentation on the website covering everything from how to generate privacy policy documents, to cookie policies, privacy controls, and terms and conditions. 

There is also a feedback and support forum where you can connect with other users and get advice and guidance on how to get the most from the platform. 

The cookie solution also offers webinars, online training, and a Partner Academy where you can learn everything you need to know about the software. 

To contact support directly, simply click the “Contact Us” button on the website, and you’ll be able to chat with a member of the support team or open customer service tickets.


You can integrate iubenda on your website and app in three different ways:

  • Standard embedding
  • Direct link
  • Direct text embedding and API

Iubenda also integrates with dozens of other apps and tools to let you streamline and automate your work. No code is required. 

Integrations include:

  • ActiveCampaign
  • Gravity Forms
  • Webhooks by Zapier
  • Calendly
  • Squarespace
  • ClickFunnels Classic
  • TypeForm
  • Instapage
  • Google Sheets

You can also add thousands of other integrations through Zapier to help you automate your work and free up your time.

Is iubenda Legit?

With regard to internal governance and staying compliant, iubenda is the best software for the job. According to many iubenda reviews online, it offers more value than other competitors in the same category when it comes to generating and updating your cookie policy, privacy policy, terms of use, and more. 

The software is a complete solution that makes the work for single business owners easier, and you have the peace of mind of knowing that you’re always going to be on the right side of the law no matter what law changes are made.

No need to worry about incurring complaints, fines, or litigation. It’s almost like having your very own team of professional lawyers at your beck and call, except that you save tons of money by using the convenience of software. 

For small website owners, you can get free help with iubenda (albeit with some limitations on features like prior blocking), but if you own a large company, you’ll find value in the platform’s premium plan which lets you manage all your policies from a single convenient dashboard.

Here’s what one happy user on Capterra had to say about iubenda’s software: 

If you’re ready to make your website or app compliant, sign up for a free trial on the iubenda website to get started in minutes.

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