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March was a great month for my online business and I’m happy to see where things are heading.  Revenue increased a good amount across multiple websites.This is helpful because it offsets the additional costs that I have as part of my business due to my wife growing various YouTube channels.

At this point, my wife and I are co-owners of a media company and I intend on keeping these reports as such.  I used to not include her expenses because it was kind of on a second set of books, but it isn’t anymore and it makes sense to include it all in one report. 

In addition to that, I’m also starting a new project that I announced the other day on YouTube called the 100% outsourced website experiment.  I also added a few projects to this income report to make sure everything is clear and you understand the full scope of my business.

Overall, considering that my top site has been sold, I’m pretty excited at how well my portfolio is performing.  My biggest fear once I sold my biggest site is that we would be in the red every month with our bills, but it doesn’t look to be that way.

This month my total income after expenses was $10,321 which comes out to $333 per day. 

Want to Start a Blog?

If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION.

You can watch the YouTube Video Here:  YOUTUBE VIDEO STILL BEING FILMED

Personal Life Update

On a personal level, my wife and I are still making the effort to move to Arizona.  However, thus far it’s been problematic because I’m still trying to get approved for a 2nd mortgage so that we can buy a house in Arizona WITHOUT selling our house in Illinois first.

Frankly, I really have no idea how this is going to go and I’m sitting back and waiting to see if we can make it happen.  There has been a whole lot of paperwork that I’ve had to send in because of my large website sale and how my month-to-month income has fluctuated as well.

Other than that, I don’t have much to report.  We’re simply sitting back and waiting to see what happens there and otherwise, just living day by day.

That’s all for the personal update.

If this is your first time on my website let me explain a few things about my detailed income reports each month that outlines the money I made (or lost) each month.

I’m doing this for a number of reasons:

1) I strive to be transparent about what it takes to make money online.

2) These reports help me keep track of my own progress.

3) These reports hold me accountable.

Keep in mind, I don’t create these to gloat about my earnings. I create them to help you understand the true “earning curve” of online business.

On a side note, I don’t disclose my actual website URL’s on my reports because I’ve had bad experiences with copycats in the past. 

So, in my income reports, you’ll see website generalizations like Website 1, Website 3, Website 5 Website 4, etc.

Now that we got that out of the way, let’s dive into the report.

How did the Income Report Turn Out This Month?

Partners and Affiliates Revenue
Website 5 Partners and Affiliates$31$31
Website 8 Partners and Affiliates$36$36
Website 6 Partners and Affiliates$102$102
Website 3 Partners and Affiliates$280$280
OHP Partners and Affiliates$6,350$6,350
YouTube Revenue
Thalita YouTube Channel$15$15
Themed YouTube Channel (Click for Webinar)$340$340
Website 8 Complimentary YouTube Channel (Click for Webinar)$628$628
OHP YT Channel$824$824
Ezoic Revenue
OHP Website Ezoic Revenue$312$312
Website 5 Ezoic Revenue$1,604$1,604
Website 3 Ezoic Revenue$2,262$2,262
Website 7 Ezoic Revenue$3,142$3,142
Google Adsense Revenue
Website 2 Adsense Revenue$4$4
Website 9 Adsense Revenue$30$30
Website 7 Adsense Revenue$41$41
Website 5 Adsense Revenue$69$69
Website 3 Adsense Revenue$544$544
Software Expenses
Vid IQ YouTube Software$10.00-$10.00
Adobe Photoshop Account$10.61-$10.61
Manage WP$16.67-$16.67
Mailshake App$19.00-$19.00
Epidemic Sound$45.00-$45.00
Google Business Drive Storage and Apps$45.99-$45.99
Upwork Premium Employer Plan$49.99-$49.99
Intuit Quick Books$70.00-$70.00
Active Campaign$70.00-$70.00
Internet Service$79.90-$79.90
Ahrefs SEO Software$99.00-$99.00
Clearscope SEO Software$170.00-$170.00
Siteground Hosting$180.00-$180.00
Ezoic Premium Subscription$1,100.00-$1,100.00
CPA Tax Return Fees$1,250.00-$1,250.00
Misc. Software and Products$166.19-$166.19
Freelance Labor Expenses
Freelance Research, Editing, Video Production, and Misc. Labor$3,039.55-$3,039.55
Freelance Writing$3,768.54
Revenue By ChannelWebsite 3ConsultingOHP WebsiteYouTubeWebsite 7Website 5Website 6Website 2Website 8Website 9UdemyWebsite 1Website 4
March 2021$3,086$3,950$6,662$1,807$3,183$1,704$102$4$36$30$86XSOLDXXSOLDX
February 2021$1,901
January 2021$1,733$3,000$4,078$1,524$1,741$833$124$14$81$14$38$8,076XSOLDX
December 2020$2,356$2750$2,316$1,733$1,670$950$173$15$80$26$76$10,448XSOLDX
November 2020$2,045$2000$1,628$1,386$1,361$741$117$16$59$33$40.00$14,132XSOLDX
October 2020$1,815$2600$1,886$983$1,230$670$68$13$289$13$0$16,439XSOLDX
September 2020$1,958.93$2000.00$836.18$877.29$1,159.98$644.78$68.34$11.52$116.50$7.93$0$13,758.12XSOLDX
August 2020$1,829.59$2,339.50 $685.48$790.50$969.42$709.66 $35.15$14.56 $97.13 $14.09 $75.00 $14,356.31$15,345.21
July 2020$1,390.39 $2,250.00 $545.96 $682.49$773.31 $473.26 $76.03 $15.52 $34.04 $4.29 $72.74 $10,146.39 $39.01
June 2020$2,100.43$2,000.00$664.08$457.43
May 2020$1,628.39 $2,000.00$576.57 $489.31$383.33 $407.86 $30.95 $11.89 $5.78 $5.83 $0.00$14,388.25 $298.50
April 2020$1,268.24$2,000.00$311.09$723.35$488.53$499.28$21.63$24.59$4.80$1.16$0.00$9,868.73$628.28
March 2020$1,244.49$2,000.00$401.28$324.14$482.14$599.43$24.68$20.26$61.30$2.37$0.00$15,729.25$629.15
February 2020$2,139.96$2,000.00$261.22$340.49$467.75$543.09$49.32$36.03$0$3.05$0.00$22,548.73$435.32
January 2020$2,646.41$3,240.00$1,334.33$264.30$382.79$541.68$9.13$12.35$0$2.35$0.00$20,512.80$1045.23
December 2019$2,026.21
November 2019$2,173.90 $0$602.88$358.91 $196.02
$617.31 $182.80
$15.77 $21.59 $21,920.53 $1,338.93
October 2019$2,546.04$300.00$1,073.56$202.14$58.41$230.27$84.62$72.89$30.00$23,620.75$711.71
September 2019$2,627.86 $0$335.35 $177.05 $17.80 $170.04 $50.33 $14.72 $35.00 $21,006.31 $585.93
August 2019$2,590.92 $275.00
$414.58 $156.00
$133.92 $97.26
$23.67 $40.00
$17,817.28 $553.82
July 2019$3,652.24$0$427.66$130.26$2.10$74.26$76.00$17.16$35$16,855.42$574.78
June 2019$5,561.07$0$709.07$141.46$46.29$100.19$30.74$0$15,402.28$562.63
May 2019$4,900.70 $0
$1,062.34 $116.02 $61.17 $35.71$22.25 $0$17,578.97 $749.14
April 2019$4,078.83$0$239.73$76.86$46.05$9.53$0$16,273.68$700.42
March 2019$3,620.30 $0$439.88$76.24$152.99 $19.98$20.24$17,006.79$931.22
February 2019$2,799.98$0$551.53$65.63$291.72$15.68$28.75$15,656.00$647.94
January 2019$3,280.64 $600.00$469.30$76.52$401.91$10.41$45.75$16,483.03 $1,009.83
December 2018$2,488.53$0$483.96$73.60$487.37$20.16$98.43$11,776.03$2,078.19
November 2018$2,324.75$0$657.86$79.91$386.31$10.67$205.87$12,886.78$789.26
October 2018$3,135.04
September 2018$3,853.20$175$321.67$82.99$210.72$0.00$14.94$11,784.71$628.97
August 2018$3,266.47$0$512.72$93.63$39.81$5.31$97.18$11,556.29$980.89
July 2018$4,991.15$0$722.76$84.33$26.84$8.05$91.48$12,864.08$707.66
June 2018$6,858.01$0$432.01$95.96$52.42$11.06$50.92$11138.00$797.02
May 2018$4,288.26$0$391.63$100.82$40.23$6.96$44.40$9152.94$699.19
April 2018$2,028.65$0$545.01$85.48$236.23$11.74$24.90$9637.30$804.71
March 2018$778.01$0$380.29$94.79$224.68$13.78$80.61$14236.64$1362.83
February 2018$382.03 $0$644.36 $86.86$454.08 $22.27 $23.90$10918.94$838.51
January 2018$467.71
December 2017$432.22$0$785.74$96.12$114.05$28.50$59.21$6707.43$555.72
November 2017$574.91$0$480.41$90.40$4.31$17.70$187.01$7545.13$479.34
October 2017$617.67$0$265.38$66.71$13.06$135.59$6859.17$319.02
September 2017$348.16$0$673.87$58.13$11.31$81.39$6781.51$223.95
August 2017$391.68$0$945.04$63.57$16.36$133.91$7429.92$181.93
July 2017$344.91$1,496.38$1055.57$94.84$58.55$41.80$5658.64$85.84
June 2017$423.04$600.00$403.84$79.81$11.87$148.88$5924.41$31.71
May 2017$214.18$51.50$79.00$82.58$8.71$76.08$6805.18$9.67
April 2017$116.65$0$106.71$57.76$3.57$80.25$8175.11
March 2017$224.16$0$355.12$59.11$6.43$137.29$9527.42
February 2017$160.48$125$438.54$52.40$32.99$165.43$3726.98
January 2017$104.19$0$267.33$41.60$222.20$4005.52
December 2016$52.63$125.00$384.57$41.32$138.07$3553.43
November 2016$22.10$125.00$357.77$48.13$259.26$3778.45
October 2016$1.37$126.00$213.88$48.92$238.90$3841.36
September 2016$112.01$402.32$57.14$271.02$3102.56
August 2016$731.05$44.72$55.08$423.49$3318.70
July 2016$135.19$347.47$52.12$186.34$3353.06
June 2016$330.00$132.77$72.22$397.55$3219.41
May 2016$206.25$253.67$75.89$135.25$4677.02
April 2016$497.50$286.38$62.52$353.02$5008.23
March 2016$556.75$265.29$60.14$301.06$2311.67
February 2016$431.25$250.70$62.00$324.58$2760.21
January 2016$1140.00$117.58$46.19$400.97$233.00
December 2015$1163.75$76.00$38.83$17.15$121.30
November 2015$1150.25$39.00$36.78$245.68$138.11
October 2015$760.50$89.54$40.65$49.50$107.72
September 2015$1112.32$113.10$27.46$17.49$102.95
August 2015$1463.75$51.75$25.09$12.05$39.68

Project Updates

Udemy Update

I don’t focus on Udemy any longer, but I do still make a few bucks from the platform. They sell my old courses for cheap, but I’ll take it as it’s completely passive.

OHP Website Update

  • The OHP site is still doing very well and continues to grow. I’ve slowed down a little bit on content revisions because I’ve been so busy with consulting work, but I intend on doing more of that in April.
  • Pageviews are now at 72k this month, which is an 13% increase MoM.
  • Referring domains increased to 1000 and keep climbing. That’s a crazy increase from the prior month and it’s quite a milestone to think that there are 1,000 sites on the internet linking to me.  Pretty pumped about that.  
  • This month I earned: $6,662. This is (again) my best month ever for this site for the 5th month in a row.  It was an increase in earnings MoM by 57%.
  • EPM increased to $92, which is pretty awesome. I attribute that to me adding Ezoic ads on specific pages where it makes sense, and also focusing more on software.
  • PLAN: As of now, I’m going to keep guest posting and creating content for the site.  I have a lot of software I want to review and it takes some time to write those up, but it’s proving that this is a good route to take.  

Want to Start a Blog?

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Website 3

  • Pageviews hit 140k this month, which is a 1% increase MoM. Not a big jump, but an increase nonetheless.  
  • Referring domains increased to 576. I am doing nothing and have no idea why it’s fluctuating.  For now, this is all natural and I do nothing to grow or reduce this number. 
  • This month I earned: $3086. This was an increase of 62% MoM.  Frankly, I’m astonished at how good this is.  I have done nothing, I think this is only due to Ezoic optimizations. 
  • EPM increased to $21.92, which is a . Again, this is due to Ezoic better understanding how to make money on my site.  The best part?  It’s all on auto-pilot and I do nothing.  This is why I always recommend Ezoic to everyone, it just gets better as AI learns what works.
  • PLAN: This website will continue to sit for now.

Website 5

  • Pageviews hit 81k this month, which is a 7% increase MoM.
  • Referring domains increased to 501.
  • This month I earned: $1,704 which is an increase of 25% MoM. This is ANOTHER crazy increase.  Why is it happening?  Again, I have to say Ezoic because I have done nothing at all for this site.  
  • EPM increased to $20.80.
  • PLAN: This website will continue to sit for now.

Website 6

  • As of now, this site is 100% reliant on affiliate and not Ezoic. I should test Ezoic here soon to see how much more I can make with display ads.  In the past when I tested display ads, it reduced my overall earnings.  But now we have more consistent traffic.
  • Pageviews hit 10.6k this month, which is a 14% increase MoM.
  • Referring domains increased to 152.
  • Earnings dropped 22%.
  • EPM is now at $9.57 for this site.
  • How Much Have I Invested in This Website: $5,718
  • How Much Money Has This Website Made? $1,677
  • Total ROI: -$4,041
  • How Much Content is on the Website? Keep in mind this website is mostly focused on affiliate content with some informational content.
    • 222 Blog posts
  • PLAN: Production has been paused.  This website will continue to sit for now.

Website 7

  • This site blew up in March and I’m super happy at where it sits. I’m basically two years into this site and this month was a HUGE win for me as the site earned a heck of a lot more income than usual. Not only that, but traffic continues to climb.
  • Pageviews hit 122k this month, which is a 15% increase MoM. I do feel that this could be the biggest site I’ve ever built from a traffic perspective when we’re done.
  • Referring domains increased to 250. I’ve noticed this site is getting completely natural backlinks now which is a great place to be.   
  • This month I earned: $3,183. This was an increase of 91% MoM.  I think this was Ezoic paired with the increase in traffic as well. 
  • EPM for the site this month is $26.01. This is high considering the content isn’t applicable to commercial items. 
  • How Much Have I Invested in This Website: $31,262
  • How Much Money Has This Website Made? $15,722
  • Total ROI: $-15,540 (If I were to sell the website today, I can assume I’d sell for an estimated $100k. Which means a net gain of $84,460)
  • How Much Content is on the Website: Keep in mind that this is an informational type of website, not affiliate related at all.
    • 1287 Informational pages on the website
    • 123 Informational Blog Posts
  • PLAN: As of now, going to continue to create content. I’m realizing that this site might also be a good candidate to potentially include content focused on information for international folks as well.  This could really grow the number of pages over time, but if the ROI is there, I’ll do it.

Website 8

  • This site continues to fluctuate and go up and down in earnings. The branding is very good and it has a pretty successful themed YouTube channel to compliment it.  I still think this could be a big winner, it’s just going to take time.
  • Pageviews hit 7.1k this month, which is a 35% increase MoM.
  • Referring domains increased to 64. Most of these are spammy links and I may have to put someone in place to grow this number.
  • This month I earned: $36.00 This was an increase of 100% MoM, which is deceiving.
  • EPM is now at $5.02. This is very low and frankly, pretty pathetic.  I intend on maybe adding Ezoic to this site once I hit 10k pageviews monthly.
  • How Much Have I Invested in This Website: $5,996
  • How Much Money Has This Website Made? $590
  • Total ROI: -$5,406
  • How Much Content is on the Website? Keep in mind this website is mostly focused on affiliate content with some informational content. 
    • 193 Informational Blog Posts
  • PLAN: Continue content production of 3 articles a week. I’m eventually going to have to start building links to the site in order to get it to grow in domain authority, but I do think this site could be very big with time. 

Want to Start a Blog?

If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION.

Website 9

  • I realized I haven’t been given a detailed report on this one in my reports, so I decided to add it here. Long story short, this is a site I built in January of 2020 and after the initial content buildout, I’ve done absolutely nothing for it because.  It is a very high priced item I could eventually do affiliate marketing for here, but it would take a lot of effort and I think I have bigger projects on my plate to focus on. 
  • Pageviews hit 1.5k this month, which is a 8% decrease MoM.
  • Referring domains increased to 10.
  • This month I earned: $30.00 This was a decrease of 33% MoM.
  • EPM is at $19.66. This is reasonably high for the content I’ve created as it’s informational in nature. 
  • How Much Content is on the Website?
    • 25 Informational Blog Posts
  • PLAN: Production has been paused.  This website will continue to sit for now.

Website 10 Update (100% Outsourced Authority Website Built by BrandBuilders)

  • So far, content is moving along on this site and BrandBuilders are doing well. We had a little bit of a learning curve for both of us in the beginning to get on the same page, but now they are sending me keyword research along with posts written.  Plus, they are even publishing my posts which is great and they really makes this hands off.  This month I added Google Analytics and webmaster tools to the site.  They’ve also said they’re going to do some link building and I’m really curious to see how that’s going to go.  There is still a lot of work to be done here, but this is a good start so far.
  • If you want to try BrandBuilders yourself for a fully done-for-you site, please use my affiliate link here to support me.
  • Pageviews so far 0.
  • Referring domains 0
  • This month I earned: $0
  • EPM is at $0
  • How Much Content is on the Website?
    • 5 Informational Blog Posts
  • PLAN: They are publishing content in batches which is not usually how I do things.  I prefer usually to have “x” amount of posts per week published, but they will deliver like 5-10 articles at a time for me to review.  So, I will work with them to get more content on this site this month and watch how things progress.  My hope is that we can beat the Google Sandbox with this site.  We’ll see how that goes.

Website 8 Complimentary YouTube Channel

  • Another great month of growth for this YT channel and at this point, it’s pretty much on autopilot as we’ve fully hired staff to manage it. If you’re interested in building an outsourced YouTube channel, check out this webinar.
  • Views hit 146k this month, which is an increase of 5% MoM.
  • Gained 570 subscribers this month.
  • Earnings increased to $628, which is an increase of 10% MoM.
  • How Much Did We Invest in This YouTube Channel: $770 (Estimate of $350/month in expenses)
  • How Much Money Has This YouTube Channel Made? $3,233
  • Total ROI: $2,463
  • PLAN: Continue to publish 5 videos a week that are SEO focused, and try twice a month to create (potentially) viral videos.   

One Hour Professor YouTube Channel

  • The OHP YouTube channel is growing pretty well which I’m happy about as I haven’t put as much work into it as I did in 2020. That said, I am encouraged by the growth and feel like this channel still has a whole lot of juice to squeeze.
  • Views increased to 34k views, which is a 7% increase MoM.
  • Gained 599 subscribers this month.
  • Channel earned $824 this month. An earnings increase of 4%.
  • How Much Have I Invested in This YouTube Channel: $3,657  (Estimate of $120/month in expenses)
  • How Much Money Has This YouTube Channel Made? $8,882
  • Total ROI: $5,225
  • PLAN: I am still committing to 1 video per week, but if you pay close attention, you may notice me increase output.  But, considering all else going on, I don’t want to commit to more.  Further, I have changed the publish time to 9:00 am as a tool I use told me that was a better time to publish.  Lastly, I want to get back to creating helpful content for bloggers again.   

Themed YouTube Channel 1

  • This channel had a slight downward trend this month which is understandable as it can’t stay viral forever.
  • Views decreased to 439k views, which is a 39% decrease MoM.
  • Gained 1,943 subscribers this month.
  • PLAN: We are going to let this channel sit.  It doesn’t make enough per 1,000 views to focus on, but still prints money for us monthly.  We are considering adding some videos to it, but not just yet.

Thalita Reaction YouTube Channel

  • Thalita’s reaction YT channel is still in it’s infancy but continues to slowly grow. It’s in Portugeuse as she misses working in that market, so we’ll see how much it pays with time.  Our hope is that we can get a ton of subs to makeup for the low EPM  She is transitioning an old YT channel here and it’s going to be interesting how this experiment plays out.  Thus far, results are inconclusive.
  • Views increased to 13k views, which is a 2% increase MoM.
  • Lost 44 subscribers this month. This is a channel we are adjusting, so it makes sense.
  • Channel earned $15 this month. An earnings increase of 6% MoM.
  • PLAN: As of now, Thalita is focused on creating 5 videos a week.  That is the goal until the end of 2021. 

Lessons Learned

Every month, I’m going to reflect back and tell you a few different lessons that I’ve learned. My hope is that the lessons each month will be a cautionary tale for you that makes it so that you don’t make the dumb mistakes that I do along the way.

  • Don’t always say yes to people’s requests because opportunity costs are significant when you have a big business.

Want to Start a Blog?

If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION.

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