It’s official, 2023 has started and it’s bound to be a very interesting year for all of us in the online business space.
Not only are we going to have to contend with ChatGPT, but Google recently noted that they’ll also be releasing a new feature on the search engine whereby AI results will be given more prominent placement.
My hope is that in doing so they won’t completely crush all the publishers out there, but I would be lying if I didn’t say that I’m enjoying watching Google struggle finally. For so many years their power has gone unchecked, and they have given virtually no help to countless small businesses like my own when he has an issue with the site.
It’s nice to see their business model getting disrupted and while I’m sure they’ll figure everything out, I just like watching them sweat a little bit considering they make us do that with every single algorithm update they have.
Pair that with the onslaught of constant Google algorithm updates, a looming recession and abysmal display ad revenue, and it’s going to be quite a challenging year indeed.
At this point in time, there is a lot of gray area and a lot of things that people don’t know in this industry, so I’m doing my best to stick to what I do know and continue to grow the business.
Thankfully, January was a great month from that perspective and has brought about some brand-new and interesting possibilities for what’s to come that I’ll review in this report.
The biggest positive this month: This month was quite good from a revenue perspective. So good in fact, I was unable to spend all my revenue as intended. (For those that are reading for the first time, near the end of 2022 I decided I was going to reinvest very heavily into my business and tried to keep my profit each month to a minimum.) I was happy to see that I couldn’t spend all my revenue, as much as I tried. Just more money sitting in the business account to build up a bigger war chest for the future.
The biggest negative this month: I think the biggest negative this month is that I had to suspend content production for website 6. I really don’t want to do this, but Google has been very strange about this site and it’s had a lot of peaks and valleys with traffic. Considering the valley has been carrying on for many months now, I decided it was time to pull the plug and let the site sit in hopes that Google will have a change of heart in the future.
Here are the numbers behind my business for the month:
- Revenue: $25,863
- Expenses: $23,226
- Net Income: $2,637 ($85/day)
I should mention before we begin, if you’re looking to start your own blog, make sure you check out my free IGNITION course today.
Want to Start a Blog?
If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION.
Personal Life Update
January was an uneventful month and didn’t have a lot of highlights on a personal level.
The biggest thing was that my mother-in-law came to town to hang out with her granddaughter and frankly, it’s been nothing but bliss. My wife and I needed a break and considering that we don’t have any family in the area, it’s been nice to not always have to stress about Saara. She’s been babysitting a lot, and we’ve been relaxing a lot more, which is great.
In addition to that, I also learned just how similar children are to Petri dishes….
All jokes aside, our daughter gave me stomach flu and then two weeks later gave me a head cold that I still haven’t fully fought off. Everyone told me this would happen and warned me that kids constantly get sick, which is reasonable, but I didn’t think I would catch everything that she gets.
So far, I was wrong in that assumption and I’m hoping it won’t always be like this….but people tell me it is.
That’s all for the personal update.
If this is your first time on my website let me explain a few things about my detailed income reports each month that outlines the money I made (or lost) each month.
I’m doing this for a number of reasons:
1) I strive to be transparent about what it takes to make money online.
2) These reports help me keep track of my own progress.
3) These reports hold me accountable.
Keep in mind, I don’t create these to gloat about my earnings. I create them to help you understand the true “earning curve” of online business.
On a side note, I don’t disclose my actual website URL’s on my reports because I’ve had bad experiences with copycats in the past.
So, in my income reports, you’ll see website generalizations like Website 1, Website 3, Website 5 Website 4, etc.
If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION, by clicking here.
Now that we got that out of the way, let’s dive into the report.
Monthly Income Graphs
Revenue
| PRODUCT OR SERVICE | REVENUE | EXPENSES | NET INCOME |
|---|---|---|---|
| Consulting | $10,296 | ||
| Udemy | $81 | ||
| Partners and Affiliates Revenue | |||
| Website 3 Partners and Affiliates | $37 | ||
| Website 6 Partners and Affiliates | $41 | ||
| Website 8 Partners and Affiliates | $64 | ||
| OHP Partners and Affiliates | $11,926 | ||
| YouTube Revenue | |||
| Thalita YouTube Channel | $6 | ||
| OHP YouTube Channel | $184 | ||
| Ezoic Revenue | |||
| Website 6 Ezoic Revenue | $52 | ||
| Website 8 Ezoic Revenue | $103 | ||
| Website 3 Ezoic Revenue | $936 | ||
| Website 7 Ezoic Revenue | $1,678 | ||
| Google Adsense Revenue | |||
| Website 2 Adsense Revenue | $3 | ||
| Website 6 Adsense Revenue | $9 | ||
| Website 9 Adsense Revenue | $9 | ||
| Website 7 Adsense Revenue | $82 | ||
| Website 3 Adsense Revenue | $158 | ||
| OHP Adsense Revenue | $198 | ||
| OHP Course Sales | $0 | ||
| TOTALS | $25,863 | $23,226 | $2,637 |
Expenses
Below are my expenses for the month that I pull directly from Quickbooks. Note that "Payroll Fees" are the payroll I have for myself, and I also have my family health insurance in here. My "net income" is a little higher than what's in this report because of delayed payments already accounted for.
| Revenue By Channel | Website 3 | Consulting | OHP Website | YouTube | Website 7 | Website 6 | Website 2 | Website 8 | Website 9 | Udemy | Website 5 | Website 1 | Website 4 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| January 2023 | $1,131 | $10,296 | $12,124 | $190 | $1,760 | $102 | $3 | $167 | $9 | $81 | XSOLDX | XSOLDX | XSOLDX |
| December 2022 | $904 | $6,084 | $11,295 | $192 | $1,867 | $140 | $3 | $133 | $17 | $40 | XSOLDX | XSOLDX | XSOLDX |
| November 2022 | $1,508 | $6,885 | $9,964 | $272 | $1,930 | $324 | $6 | $172 | $15 | $22 | XSOLDX | XSOLDX | XSOLDX |
| October 2022 | $2,055 | $5,435 | $12,228 | $306 | $3,495 | $405 | $2 | $244 | $5 | $96 | XSOLDX | XSOLDX | XSOLDX |
| September 2022 | $2,883 | $5,575 | $8,472 | $354 | $4,738 | $873 | $10 | $166 | $4 | $46 | $43,268 | XSOLDX | XSOLDX |
| August 2022 | $3,611 | $8,330 | $9,118 | $305 | $5,524 | $808 | $4 | $165 | $4 | $163 | $1,080 | XSOLDX | XSOLDX |
| July 2022 | $5,902 | $18,808 | $11,557 | $361 | $4,430 | $552 | $4 | $193 | $4 | $24 | $950 | XSOLDX | XSOLDX |
| June 2022 | $6,987 | $7,596 | $12,426 | $354 | $4,648 | $327 | $3 | $155 | $12 | $42 | $1,153 | XSOLDX | XSOLDX |
| May 2022 | $4,992 | $9,888 | $12,322 | $375 | $5,733 | $991 | $15 | $187 | $26 | $89 | $775 | XSOLDX | XSOLDX |
| April 2022 | $4,358 | $7,525 | $12,805 | $1,694 | $6,364 | $1,203 | $12 | $331 | $11 | $29 | $1,182 | XSOLDX | XSOLDX |
| March 2022 | $4,514 | $11,842 | $12,527 | $1,891 | $6,669 | $1,245 | $2 | $188 | $14 | $100 | $1,703 | XSOLDX | XSOLDX |
| February 2022 | $3,676 | $9,727 | $9,906 | $1,667 | $6,753 | $501 | $5 | $153 | $15 | $54 | $1,282 | XSOLDX | XSOLDX |
| January 2022 | $4,699 | $5,530 | $10,552 | $1,684 | $6,672 | $220 | $3 | $210 | $21 | $151 | $1,381 | XSOLDX | XSOLDX |
| December 2021 | $3,471 | $6,040 | $10,662 | $1,652 | $7,555 | $323 | $9 | $216 | $75 | $82 | $1,571 | XSOLDX | XSOLDX |
| November 2021 | $3,950 | $6,780 | $7,329 | $1,836 | $6,954 | $551 | $2 | $188 | $19 | $27 | $1,655 | XSOLDX | XSOLDX |
| October 2021 | $3,057 | $6,112 | $8,258 | $1,706 | $5,580 | $512 | $3 | $93 | $12 | $217 | $1,609 | XSOLDX | XSOLDX |
| September 2021 | $2,939 | $4,323 | $5,640 | $1,711 | $5,023 | $408 | $7 | $18 | $22 | $36 | $2,114 | XSOLDX | XSOLDX |
| August 2021 | $3,163 | $5,841 | $9,204 | $1,718 | $4,753 | $315 | $2 | $50 | $15 | $19 | $1,656 | XSOLDX | XSOLDX |
| July 2021 | $4,805 | $6,700 | $7,465 | $1,758 | $5,611 | $269 | $10 | $76 | $21 | $73 | $1,932 | XSOLDX | XSOLDX |
| June 2021 | $5,749 | $5,820 | $8,573 | $1,470 | $5,320 | $258 | $6 | $42 | $18 | $82 | $1,596 | XSOLDX | XSOLDX |
| May 2021 | $4,466 | $6,288 | $7,183 | $1,530 | $4,135 | $94 | $5 | $39 | $19 | $76 | $1,277 | XSOLDX | XSOLDX |
| April 2021 | $3,750 | $3,975 | $6,925 | $1,472 | $2,738 | $148 | $1 | $60 | $12 | $90 | $1,417 | XSOLDX | XSOLDX |
| March 2021 | $3,086 | $3,950 | $6,662 | $1,807 | $3,183 | $102 | $4 | $36 | $30 | $86 | $1,704 | XSOLDX | XSOLDX |
| February 2021 | $1,901 | $3,700 | $4,234 | $1,833 | $1,663 | $130 | $14 | $18 | $45 | $50 | $1,366 | $277,583 | XSOLDX |
| January 2021 | $1,733 | $3,000 | $4,078 | $1,524 | $1,741 | $124 | $14 | $81 | $14 | $38 | $833 | $8,076 | XSOLDX |
| December 2020 | $2,356 | $2750 | $2,316 | $1,733 | $1,670 | $173 | $15 | $80 | $26 | $76 | $950 | $10,448 | XSOLDX |
| November 2020 | $2,045 | $2000 | $1,628 | $1,386 | $1,361 | $117 | $16 | $59 | $33 | $40.00 | $741 | $14,132 | XSOLDX |
| October 2020 | $1,815 | $2600 | $1,886 | $983 | $1,230 | $68 | $13 | $289 | $13 | $0 | $670 | $16,439 | XSOLDX |
| September 2020 | $1,958.93 | $2000.00 | $836.18 | $877.29 | $1,159.98 | $68.34 | $11.52 | $116.50 | $7.93 | $0 | $644.78 | $13,758.12 | XSOLDX |
| August 2020 | $1,829.59 | $2,339.50 | $685.48 | $790.50 | $969.42 | $35.15 | $14.56 | $97.13 | $14.09 | $75.00 | $709.66 | $14,356.31 | $15,345.21 |
| July 2020 | $1,390.39 | $2,250.00 | $545.96 | $682.49 | $773.31 | $76.03 | $15.52 | $34.04 | $4.29 | $72.74 | $473.26 | $10,146.39 | $39.01 |
| June 2020 | $2,100.43 | $2,000.00 | $664.08 | $457.43 | $612.44 | $2.82 | $5.22 | $0.45 | $4.72 | $0.00 | $397.93 | $18,386.69 | $201.03 |
| May 2020 | $1,628.39 | $2,000.00 | $576.57 | $489.31 | $383.33 | $30.95 | $11.89 | $5.78 | $5.83 | $0.00 | $407.86 | $14,388.25 | $298.50 |
| April 2020 | $1,268.24 | $2,000.00 | $311.09 | $723.35 | $488.53 | $21.63 | $24.59 | $4.80 | $1.16 | $0.00 | $499.28 | $9,868.73 | $628.28 |
| March 2020 | $1,244.49 | $2,000.00 | $401.28 | $324.14 | $482.14 | $24.68 | $20.26 | $61.30 | $2.37 | $0.00 | $599.43 | $15,729.25 | $629.15 |
| February 2020 | $2,139.96 | $2,000.00 | $261.22 | $340.49 | $467.75 | $49.32 | $36.03 | $0 | $3.05 | $0.00 | $543.09 | $22,548.73 | $435.32 |
| January 2020 | $2,646.41 | $3,240.00 | $1,334.33 | $264.30 | $382.79 | $9.13 | $12.35 | $0 | $2.35 | $0.00 | $541.68 | $20,512.80 | $1045.23 |
| December 2019 | $2,026.21 | $2,575.00 | $934.81 | $202.66 | $304.53 | $78.56 | $9.36 | $17.69 | $694.61 | $19,383.27 | $1,864.92 |
||
| November 2019 | $2,173.90 | $0 | $602.88 | $358.91 | $196.02 | $182.80 | $15.77 | $21.59 | $617.31 | $21,920.53 | $1,338.93 | ||
| October 2019 | $2,546.04 | $300.00 | $1,073.56 | $202.14 | $58.41 | $84.62 | $72.89 | $30.00 | $230.27 | $23,620.75 | $711.71 | ||
| September 2019 | $2,627.86 | $0 | $335.35 | $177.05 | $17.80 | $50.33 | $14.72 | $35.00 | $170.04 | $21,006.31 | $585.93 | ||
| August 2019 | $2,590.92 | $275.00 | $414.58 | $156.00 | $2.57 | $97.26 | $23.67 | $40.00 | $133.92 | $17,817.28 | $553.82 | ||
| July 2019 | $3,652.24 | $0 | $427.66 | $130.26 | $2.10 | $76.00 | $17.16 | $35 | $74.26 | $16,855.42 | $574.78 | ||
| June 2019 | $5,561.07 | $0 | $709.07 | $141.46 | $100.19 | $30.74 | $0 | $46.29 | $15,402.28 | $562.63 | |||
| May 2019 | $4,900.70 | $0 | $1,062.34 | $116.02 | $35.71 | $22.25 | $0 | $61.17 | $17,578.97 | $749.14 | |||
| April 2019 | $4,078.83 | $0 | $239.73 | $76.86 | $9.53 | $0 | $46.05 | $16,273.68 | $700.42 | ||||
| March 2019 | $3,620.30 | $0 | $439.88 | $76.24 | $19.98 | $20.24 | $152.99 | $17,006.79 | $931.22 | ||||
| February 2019 | $2,799.98 | $0 | $551.53 | $65.63 | $15.68 | $28.75 | $291.72 | $15,656.00 | $647.94 | ||||
| January 2019 | $3,280.64 | $600.00 | $469.30 | $76.52 | $10.41 | $45.75 | $401.91 | $16,483.03 | $1,009.83 | ||||
| December 2018 | $2,488.53 | $0 | $483.96 | $73.60 | $20.16 | $98.43 | $487.37 | $11,776.03 | $2,078.19 | ||||
| November 2018 | $2,324.75 | $0 | $657.86 | $79.91 | $10.67 | $205.87 | $386.31 | $12,886.78 | $789.26 | ||||
| October 2018 | $3,135.04 | $150 | $369.22 | $83.86 | $15.46 | $93.27 | $306.89 | $13,246.69 | $747.29 | ||||
| September 2018 | $3,853.20 | $175 | $321.67 | $82.99 | $0.00 | $14.94 | $210.72 | $11,784.71 | $628.97 | ||||
| August 2018 | $3,266.47 | $0 | $512.72 | $93.63 | $5.31 | $97.18 | $39.81 | $11,556.29 | $980.89 | ||||
| July 2018 | $4,991.15 | $0 | $722.76 | $84.33 | $8.05 | $91.48 | $26.84 | $12,864.08 | $707.66 | ||||
| June 2018 | $6,858.01 | $0 | $432.01 | $95.96 | $11.06 | $50.92 | $52.42 | $11138.00 | $797.02 | ||||
| May 2018 | $4,288.26 | $0 | $391.63 | $100.82 | $6.96 | $44.40 | $40.23 | $9152.94 | $699.19 | ||||
| April 2018 | $2,028.65 | $0 | $545.01 | $85.48 | $11.74 | $24.90 | $236.23 | $9637.30 | $804.71 | ||||
| March 2018 | $778.01 | $0 | $380.29 | $94.79 | $13.78 | $80.61 | $224.68 | $14236.64 | $1362.83 | ||||
| February 2018 | $382.03 | $0 | $644.36 | $86.86 | $22.27 | $23.90 | $454.08 | $10918.94 | $838.51 | ||||
| January 2018 | $467.71 | $0 | $757.59 | $67.06 | $14.26 | $113.95 | $486.99 | $7993.31 | $718.04 |
||||
| December 2017 | $432.22 | $0 | $785.74 | $96.12 | $28.50 | $59.21 | $114.05 | $6707.43 | $555.72 | ||||
| November 2017 | $574.91 | $0 | $480.41 | $90.40 | $17.70 | $187.01 | $4.31 | $7545.13 | $479.34 | ||||
| October 2017 | $617.67 | $0 | $265.38 | $66.71 | $13.06 | $135.59 | $6859.17 | $319.02 | |||||
| September 2017 | $348.16 | $0 | $673.87 | $58.13 | $11.31 | $81.39 | $6781.51 | $223.95 | |||||
| August 2017 | $391.68 | $0 | $945.04 | $63.57 | $16.36 | $133.91 | $7429.92 | $181.93 | |||||
| July 2017 | $344.91 | $1,496.38 | $1055.57 | $94.84 | $58.55 | $41.80 | $5658.64 | $85.84 | |||||
| June 2017 | $423.04 | $600.00 | $403.84 | $79.81 | $11.87 | $148.88 | $5924.41 | $31.71 | |||||
| May 2017 | $214.18 | $51.50 | $79.00 | $82.58 | $8.71 | $76.08 | $6805.18 | $9.67 | |||||
| April 2017 | $116.65 | $0 | $106.71 | $57.76 | $3.57 | $80.25 | $8175.11 | ||||||
| March 2017 | $224.16 | $0 | $355.12 | $59.11 | $6.43 | $137.29 | $9527.42 | ||||||
| February 2017 | $160.48 | $125 | $438.54 | $52.40 | $32.99 | $165.43 | $3726.98 | ||||||
| January 2017 | $104.19 | $0 | $267.33 | $41.60 | $222.20 | $4005.52 | |||||||
| December 2016 | $52.63 | $125.00 | $384.57 | $41.32 | $138.07 | $3553.43 | |||||||
| November 2016 | $22.10 | $125.00 | $357.77 | $48.13 | $259.26 | $3778.45 | |||||||
| October 2016 | $1.37 | $126.00 | $213.88 | $48.92 | $238.90 | $3841.36 | |||||||
| September 2016 | $112.01 | $402.32 | $57.14 | $271.02 | $3102.56 | ||||||||
| August 2016 | $731.05 | $44.72 | $55.08 | $423.49 | $3318.70 | ||||||||
| July 2016 | $135.19 | $347.47 | $52.12 | $186.34 | $3353.06 | ||||||||
| June 2016 | $330.00 | $132.77 | $72.22 | $397.55 | $3219.41 | ||||||||
| May 2016 | $206.25 | $253.67 | $75.89 | $135.25 | $4677.02 | ||||||||
| April 2016 | $497.50 | $286.38 | $62.52 | $353.02 | $5008.23 | ||||||||
| March 2016 | $556.75 | $265.29 | $60.14 | $301.06 | $2311.67 | ||||||||
| February 2016 | $431.25 | $250.70 | $62.00 | $324.58 | $2760.21 | ||||||||
| January 2016 | $1140.00 | $117.58 | $46.19 | $400.97 | $233.00 | ||||||||
| December 2015 | $1163.75 | $76.00 | $38.83 | $17.15 | $121.30 | ||||||||
| November 2015 | $1150.25 | $39.00 | $36.78 | $245.68 | $138.11 | ||||||||
| October 2015 | $760.50 | $89.54 | $40.65 | $49.50 | $107.72 | ||||||||
| September 2015 | $1112.32 | $113.10 | $27.46 | $17.49 | $102.95 | ||||||||
| August 2015 | $1463.75 | $51.75 | $25.09 | $12.05 | $39.68 |
Project Updates
Udemy Update
I don’t focus on Udemy any longer, but I have made money from them every month since I stopped.
OHP Website
OneHourProfessor had a great month, and I was happy with what it achieved. I now have a full team that helps me in all facets of the business and my laser-focused dedication to the project is starting to show momentum.
- Pageviews increased MoM by 6% to 60k
- This month I earned: $12,124. Earnings increased MoM by 7%.
- EPM increased MoM to $203
PLAN: This site is undoubtedly the biggest revenue generator in my portfolio and I anticipate this will continue throughout the entire year. Now that I have a very strong team in place, I’m doing a better job of managing the content creation process and making sure all my quality metrics are met. I’m still in the midst of training two of my writers to get better in various content templates, but soon I’ll think they’ll be fully trained and things will run even more smoothly. My goal is to create around five pieces of content each week and watch what happens.
Want to Start a Blog?
If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION.
Website 3
I’m happy to report that the six months of decreasing traffic finally ended in January. While the site has about 50% of the traffic that it had at this time last year, I’m happy to see a trend of diminishing traffic stop whenever that happens. For some reason in the month of January, this site had a spike in traffic and this new level seems to be where Google is going to settle at around 3k visits per day. Not great, not terrible, but better than what was happening.
- Pageviews increased MoM by 52% to 92k.
- This month I earned: $1,131. Earnings increased MoM by 25%.
- EPM decreased MoM to $12.28
PLAN: Last month I anticipated that this site would go up in traffic in January and thankfully my prediction was right. While the site isn’t as great as it used to be, I think that it still has decent organic rankings that will hold for some time. My biggest worry with the site is that it could potentially be impacted by AI as much of the content is informational, but I think it will be silly to sell based on something I’m just not sure about. For now, we’ll let it sit and see what happens.
Website 6
As I said in my intro, unfortunately, we had to cut funding for the site. Even though we tried as much as possible to make the site grow and had some months where it seemed to be doing just that, Google has decided that it absolutely hates the site, and it doesn’t make sense to continue to invest.
One thing I did notice the other day about this site is that many of the posts are “Crawled but not indexed”. I investigated why this is and couldn’t find a direct reason. So, I made sure that my sitemaps were as accurate as they could be and pulled out different categories that didn’t need to crawl at all.
I’m hoping that the site had a crawl budget that was being exhausted quickly because of various pages that didn’t need to be crawled and that’s why many of the blog posts weren’t even showing up in the SERP.
It’s all an experiment at this point, but hopefully, that will rectify some of the issues. If it doesn’t, I’ll never understand why Google hated this site so much.
- This month I earned: $102. Earnings decreased MoM by 27%
- EPM decreased MoM to $7.21
- How Much Have I Invested in This Website: $21,536
- How Much Money Has This Website Made? $11,931
- How Much Content is on the Website? 379 informational blog posts
PLAN: At the end of the day, you need to know when to hold em and know when to fold em. As of right now, this site is a fold and I’m going to let it sit. Considering how it randomly spiked up before due to a Google algorithm update, I hope that this will happen again but I’ve essentially lost hope.
I don’t think I’ll ever understand why the site didn’t do as well as I thought it could. It was going to be a huge e-commerce play and something that I was very excited about, but without search traffic that just isn’t going to be possible.
Website 7
This site seems to have come to some form of relative stability. While it isn’t what it once was, the page views have bottomed out but seem to be staying. This one is also a weird one because I never did any type of link building or anything strange for the site at all, but for whatever reason, in the helpful content update Google made a determination that the site wasn’t helpful and penalized it heavily.
I’m hopeful that at some point Google is going to release an update that will increase traffic here as I still think this is a very good site, but what I think doesn’t matter. We’ll just have to see how it all plays out.
- Pageviews decreased MoM by 5% to 61k.
- This month I earned: $1,760. Earnings decreased MoM by 6%.
- EPM decreased MoM to $28.77
- How Much Have I Invested in This Website: $54,160 ($0/mo budget)
- How Much Money Has This Website Made? $119,266
- Total ROI: $65,106 (If I were to sell the website today, I can assume I’d sell for an estimated $60,000. Which means a net gain of about $125,000)
- How Much Content is on the Website: Keep in mind that this is an informational type of website, not affiliate related at all.
- 2,015 informational pages
- 184 Informational Blog Posts
PLAN: Content production here is on a full pause. I have no idea if we’ll ever start writing for the site again or if I’ll eventually sell it. As of right now, it’s still bringing in a decent amount of money and we’ll leave it be for now.
Website 8
It was nice to see this site get a bump in traffic in January. Granted, it wasn’t a large amount of traffic but at least it’s not a decline. For those wondering, I did absolutely nothing to make this happen. Hopefully the trend will continue as the site never really hit the stride, I was hoping it would.
- Pageviews increased MoM by 55% to 9.8k.
- This month I earned: $167. Earnings increased MoM by 26%
- EPM decreased MoM to $17.08
- How Much Have I Invested in This Website: $11,664 ($0/mo budget)
- How Much Money Has This Website Made? $3,704
- Total ROI: -$7,960 (If I were to sell the website today, I can assume I’d sell for an estimated $5.8k. Which means a net loss of about $3k)
- How Much Content is on the Website? Keep in mind this website is mostly focused on affiliate content with some informational content.
- 329 Informational Blog Posts
PLAN: For now, this site will continue to sit. I’m not sure what I’ll end up doing with it, but like so many other sites I’m hoping that Google will eventually reward it as it’s a pretty good site overall.
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Website 10
I’m spending heavily on the site and as much as I’d like to see an increase in traffic, that hasn’t happened yet. I’m not necessarily panicking here, but a part of me is starting to look at why we aren’t seeing progress.
The biggest trend that I’ve noticed with this site is that the keywords I used to rank for are falling by the wayside and it’s now starting to rank for keywords that would be awesome to generate affiliate income from. It’s been a slow shift and there isn’t significant progress yet, but I definitely want to give it more time.
The plan at this point is to try to continue this all the way through Q2 of 2023.
The site has decent authority and we continue to get a few links per month, so I’m hoping with more time we will see positive trends here.
If by the end of Q2 there is no progress, I may have to reallocate my writers to the OHP brand and have a singular focus there for the rest of the year. But, as of now, I have no idea if that’ll actually happen so we’ll see.
For what it’s worth, I think that the site is creating very valuable content that is high-quality. We’re making sure to include relevant and helpful images, optimizing everything was SurferSEO, and having a high focus on quality.
I’m just hoping that Google picks up on this and rewards me, but who knows what will happen as search traffic has become so unpredictable in the last six months.
- Pageviews decreased MoM by 25% to 848.
- This month I earned: $0. This site is not yet monetized, though I will be throwing affiliate links on when I see traffic to money pages.
- EPM remained at $0.
- How Much Have I Invested in This Website: $7,000 ($2,750/mo budget)
- How Much Money Has This Website Made? $0
- Total ROI: -$7,000
- How Much Content is on the Website: Keep in mind that this is an informational type of website, not affiliate related at all.
- 82 Informational Blog Posts
PLAN: We still have a good amount of content being produced each week on the site.
Website 11
A new site I introduced in October 2022 that’s still in its early stages.
Traffic more than doubled in the month of January and while the numbers are still low, it’s a positive trend that I’m not seeing across many other sites so it excites me.
We also had to adjust the budget for the site as my writer couldn’t keep up with the content output which is fine with me because I’m trying to cut costs anyway.
- Pageviews 141
- This month I earned: $0. This site is not yet monetized.
- EPM remained at $0.
- How Much Have I Invested in This Website: $956 ($300/mo budget)
- How Much Money Has This Website Made? $0
- Total ROI: -$956
- How Much Content is on the Website:
- 48 Informational Blog Posts
Website 12
New site I introduced in October 2022 that’s still in its early stages.
Like website 11, the site also had an increase in traffic of over 100% MoM. Again, the overall numbers are still low, but it’s good to see Google discovering the content and sending some love my way.
- Pageviews 253
- This month I earned: $0. This site is not yet monetized.
- EPM remained at $0.
- How Much Have I Invested in This Website: $1,020 ($300/mo budget)
- How Much Money Has This Website Made? $0
- Total ROI: -$920
- How Much Content is on the Website:
- 74 Informational Blog Posts
OneHourProfessor YouTube Channel
The OneHourProfessor YouTube channel continues to plug along, and will sit for the near-term.
- Views increased MoM by 17% to 10.5k
- This month I earned: $183. Earnings increased MoM by 3%.
- Subscriber growth increased MoM by 22%
- How Much Have I Invested in This YouTube Channel: $4,105
- How Much Money Has This YouTube Channel Made? $17,247
- Total ROI: $13,142 (If I were to sell the channel today, I can assume I’d sell for an estimated $6.5k. Which means a net gain of about $20k)
PLAN: Things still on hold here. In 2023, I do think I’ll jump back in but it’s still not time.
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If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION.