If you’re searching for a cutting-edge ad network to help you boost your income, you’re in the right place.
Suomzilla is a Finnish-based advertising network with a self-service interface to help affiliates and marketers manage internet traffic. The platform is an effective tool for expanding market reach and monetizing traffic for publishers and advertisers alike.
Read the rest of this Suomzilla review as we look at the ad network’s features, ad formats, payment options, pros and cons, pricing, and support.
Is Suomzilla Worth it?
Online advertising is more competitive than ever before. That’s why it’s crucial to partner with the right ad network to ensure that your ads are seen by your ideal customers at the right time.
Suomzilla is a platform that does this effectively. The ad network has a reputation for being able to help businesses increase revenue through optimized ad placement.
For this reason alone, Suomzilla is worth the investment for advertisers who want to promote their products and services to targeted audiences.
However, the platform goes so much further, offering benefits for publishers as well. For instance, bloggers and other publishers can monetize their website traffic in the most effective way possible thanks to the platform’s competitive rates.
Who is Suomzilla Good For?
This advertising network is an ideal solution for a wide range of users in various industries, including dating, games, utilities, sports, VPN, antiviruses, and many others. Some of the most profitable verticals include mobile offers, sweepstakes, nutra, and crypto offers.
Here’s a quick look at how the platform serves different users:
- Publishers: Suomzilla offers bloggers, app creators, and other publishers an effective way to monetize their website traffic by incorporating ads into their platforms.
- Affiliates: The ad network has a vast inventory of vetted publishers across multiple niches, from gaming to news, and everything in between.
- Advertisers: Reach your target audience using the platform’s proprietary algorithm that helps you target ads based on factors like location, interests, behavior, etc.
- Marketers: Suomzilla is ideal for social media marketers who want to boost conversions with popunder and native traffic.
1. Ease of Use
Suomzilla’s interface is built with ease of use in mind. Getting started is easy. Simply follow the steps below.
Step #1: Sign up or log in.
Head over to the Suomzilla website and register for a new account. You’ll have to choose whether you want to sign up as an advertiser or a publisher.
You will be required to verify your email address. Once you do that, you can log into your dashboard.
Step #2: Top up your balance.
Add funds to your account so you can get started creating your first campaign.
Note that you must first pass the procedure of email verification to be able to add funds to your account.
Step #3: Create a Campaign.
To create a new campaign, simply click the “Campaigns” tab on your dashboard and click “Create New Campaign”.
You’ll find customizable ad settings that you can change to suit your needs. For instance, you can optimize your campaigns by customizing the:
- Ad frequency
- Ad placement
- Bid amount
You will also need to choose your ad format, target audience, targeting options, and other factors relevant to your campaign.
Once you’ve created the campaign, set your budget and bidding strategy. Choose between CPM and CPC bidding and set your maximum bid amount.
The final step is to wait for approval, which is usually given to you based on the type of campaign you have selected.
Step #4: Monitor Performance.
Once you’ve set up and launched your campaign, you can monitor its performance through detailed stats on your dashboard.
You’ll see exactly how your ads are performing so you can tweak and optimize each campaign to improve ROI.
2. Multiple Ad Formats
Suomzilla offers a variety of ad formats including popunder, push notifications, and native ads. This allows you to choose the type of ad format that best fits your campaign.
Here’s a closer look at each of the formats
Pop-unders are the lesser-known counterpart of pop-up ads. They are triggered when users click on a webpage.
But, unlike popups, they open up in a side tab or are displayed in a new browser window behind the main one.
This means users can choose whether to watch the ad or not when they minimize or close their current window.
These types of ads are non-invasive, and therefore a great way for marketers to optimize traffic and boost conversion.
Push notifications are a popular ad format. They are short messages that are sent on desktop, mobile, or tablet to users who subscribe to a publisher’s website.
Typically, this ad format consists of a brand name, headline, and two images.
These content-based ads are ideal for improving conversion rates since they offer a non-intrusive way to engage with your audience and offer relevant and helpful information.
Native ads are perfect for targeting traffic. Similar to popunders and push notifications, they are also nonintrusive.
They fit seamlessly within the surrounding content on the website, making them extremely effective for user engagement and conversion.
Native ads offer advertisers more control to target custom audiences, thereby boosting their chances of success.
The platform’s pricing structure is simple and designed to ensure the most profitability for clients:
- CPM (Cost Per Thousand Impressions): Advertisers only pay when they reach a certain number of impressions.
- CPC (Cost Per Click): Advertisers pay when users click on their ads.
You can choose between these two revenue models to help control your advertising costs and get the most out of your ad budget.
2. Self-Service Platform
Suomzilla has a convenient self-service feature, which means none of the parties to an advertising deal need to contact the manager. In essence, this means that after receiving approval, a publisher can independently determine the type of ads they want to place on their site. Applications from advertisers can be processed automatically on the platform.
Whether you’re a beginner or an expert, you’ll find the self-service platform, which is similar to how other ad-serving platforms work, to be extremely user-friendly with easy-to-automate processes that allow you to run your campaigns in the background.
3. Personal Manager
Each Suomzilla client is assigned a personal manager. This means someone will always be on call to assist you, should you require it.
Your personal manager is basically your guide through the ad platform to ensure you get maximum value from Suomzilla’s network.
They will also offer tips to help you optimize your ad campaigns so you can achieve your objectives.
You can contact your personal manager through your dashboard once you log into your account.
4. Advanced Targeting Options
Targeting your traffic is perhaps the best way to ensure that your ad solutions are profitable.
Suomzilla offers different targeting options to make it easier for marketers to boost conversion rates and maximize ROI (return on investment).
Targeting options include:
Geo and Language:
- Countries: Suomzilla has traffic from all across the world including Geos like the USA, Canada, the UK, India, Brazil, Egypt, Germany, Spain, Chile, and many others.
- States: You can add or exclude specific states after choosing the country.
- Cities: Add or exclude specific cities after adding the state.
- Languages: You can also add or exclude specified languages.
Carrier and Device
- Connection Type: You can choose your network type between mobile and Wi-Fi.
- Traffic Type: Choose your traffic type between 3 types: Mainstream, Adult, or Mainstream+Adult.
- Carriers: Select the countries to select a carrier. You can then set the connection type to 3G (carriers).
- Devices: Suomzilla lets you choose from 3 types of devices: Mobile, Tablet, and Desktop.
- Operating Systems: First select the device to then choose the right operating system.
- OS Versions: Once you’ve chosen the right operating system, select the right OS version for your campaign.
- Browsers: Once you’ve chosen and set up the OS system, you can then choose the right browser.
You can select the timezone from three options: All, working days, and weekends.
On your platform, you can target any of these and other factors to reach your desired audience and increase your click-through rates and conversions.
With contextual targeting, you can target ads according to the content of the app or website where your ads will be served.
This allows you to display relevant ads to users who are already viewing information that is connected to the ad, thereby increasing the chances of conversion.
Important Note: While Suomzilla gives you the freedom to run varied types of ad content, the platform doesn’t accept ads that contain explicit content like adult/weapons, or harmful content like malware.
5. Detailed Statistics
Suomzilla puts together statistics and metric reports from the latest numbers so you always have access to up-to-date information.
The platform provides transparent reporting for advertisers to see the performance of their ads.
On your dashboard, you’ll be able to track key performance metrics like:
- Budget spent
…and many other metrics – all in real time.
With this feature, you can optimize your campaigns to improve your ROI.
6. Personal Data Protection
Suomzilla has a comprehensive data protection system that prevents anyone from seeing your landing page or discovering the details of your offer. This helps to ensure that your information remains safe and secure.
7. Antifraud System
The ad network has fraud control initiatives in place to maintain traffic quality.
The anti-fraud system covers all your bases by filtering through all traffic sources to ensure that you always have access to quality traffic.
Advertisers never have to worry about bot traffic and the consequences that come with it.
Suomzilla Pros and Cons
Every piece of software, no matter how great, comes with both pros and cons. Below, we look at some of the prominent benefits and drawbacks of Suomzilla to give you a better idea of what the platform can and can’t do.
- User-Friendly Interface: Suomzilla’s interface is designed for ease of use. It’s easy to navigate and simplifies the process of creating and launching an ad campaign.
- Trusted Sources: The ad network meticulously vets all website traffic suppliers to ensure that they are trusted. Advertisers get the peace of mind of knowing their traffic comes from a reliable source.
- Diverse Payment Methods: The platform understands that clients come from all across the globe, and therefore offers various channels of payment, including credit card, bank transfer, Paxum, Capitalist, and more.
- No Risk of Fraud: There are a variety of anti-fraud systems in place to filter through all traffic sources so you’re not at risk of fraud.
- Competitive Pricing: Suomzilla provides advertisers with access to a huge inventory of quality ad placements at an affordable price.
- Limited Targeting Options: Suomzilla has no IP targeting, category targeting, demographic targeting, or website targeting options.
There’s no denying that Suomzilla is a powerful platform that offers a variety of features for advertisers to create effective and engaging campaigns.
However, while this cloud-based ad network solutions provider has a lot to offer, there are still other companies that offer innovative traffic solutions suitable for both beginners and professionals.
Here are three of the top alternatives to Suomzilla.
Suomzilla vs Taboola
Taboola is used by thousands of advertisers to reach over 500M daily active users. The platform helps you generate top-quality traffic from trusted sites so you can grow your customer base.
Taboola operates on a CPC basis, which means you only pay if your ad is clicked on. Suomzilla offers both CPC and CPM models.
Overall, Suomzilla is designed to help advertisers launch and manage successful ad campaigns that reach their target audience, and Taboola does pretty much the same thing, except that this platform also provides ads like “Around the Web”, and “Recommended for You” at the bottom of articles to help further engage readers.
Suomzilla vs Clickadu
Clickadu is yet another great alternative to Suomzilla. The ad network offers a wider range of ad formats, including banner ads, popunders, push notifications, in-page push, video pre-roll, instant text messages, and more.
Like its competitor, Clikadu has a self-service platform, but unlike Suomzilla, it also has a fully managed campaign optimization service.
You get advanced targetings through geo, site, device type, etc., and every advertiser is assured quality traffic with bot filtering and fraud prevention built-in.
While Suomzilla excels in tracking performance to help advertisers achieve their goals, Clickadu does the same with a strong focus on speed. You’ll be able to get fast campaign moderation – going from launch to a flow of high-quality traffic in a flash.
Suomzilla vs Media.net
Media.net is one of the leading ad networks in the world. The platform allows publishers to tap into a massive pool of advertisers to maximize their monetization.
You get contextual ads that give you access to search demand worth billions of dollars from the Yahoo! Bing Network. You can also choose display ads or native ads to prioritize your user experience.
One advantage that Media.net has over Suomzilla is that it offers a marketplace where you can leverage competitive demand from search, direct ads, and traditional RTB sources in order to maximize your yield.
The platform also has programmatic advertising which uses automated technology for media buying.
Suomzilla’s pricing structure varies according to different factors.
For instance, if you choose CPM, it means that the ad network will charge you per 1,000 people that view your ad. A charge of $3 CPM means that if 10,000 people view your ad, you’ll owe the ad network $30.
If you choose CPC, you pay for each click on your ad. So, if Suomzilla charges $1 CPC, and your campaign gets 4,000 clicks, it means that you’ll owe the network $4,000.
The option you choose will depend on your goals.
For instance, if you want to boost brand awareness and engagement for your product, service, or website, then the CPM pricing model is ideal for you.
However, if you want to drive conversions, such as sign-ups, website visits, or sales, then the CPC model is more useful.
Suomzilla has responsive customer support that is available to you. If you have any issues or questions, simply reach out to support via the Contact page on the website.
You can also send an email to [email protected] if you want help directly.
Is Suomzilla Legit?
If you are looking for a traffic solution that will allow you to build and grow a thriving business, then Suomzilla is a great option to consider.
You’ll find it easy to use, whether you are setting up your first advertising campaign or you’re a more seasoned professional with lots of experience in the industry.
When you sign up, you get access to features like geo-targeting which allows you to target specific geographic locations. You also get multiple ad formats and transparent reporting to get a clear view of your ad campaign’s performance.
Both advertisers and affiliates can rely on Suomzilla for quality ad space and lucrative traffic monetization opportunities.
Here’s what one user had to say about the ad network:
If you are ready to start profiting from high-quality traffic, then sign up on Suomzilla right now as an advertiser or publisher.