Rumble is a user-generated content platform and free video hosting site similar to YouTube that advertises itself as a “free and open internet” that is “immune to cancel culture.” Content creators can upload videos, host, livestream, manage, distribute, create OTT feeds, and monetize their work — and they can do it right away by creating a free Rumble account.
Unlike other video sharing platforms, Rumble focuses on free speech and does not curate content. “If you are a creator, Rumble provides a fair and transparent video platform for all creators to speak their truth, own their narrative, build communities, and maximize their earnings,” the site promises.
The platform boasts 78 million monthly active users globally, with 63 million of those users in the United States and Canada. Because going “viral” is much easier on Rumble than YouTube, it is considered a better video hosting website for new and small video creators.
How Does Rumble Work?
Rumble makes money through advertising, as well as through its media partners like MSN, Yahoo, XBOX, and MTV. The Rumble platform shares revenue with content creators based on a video’s performance. And, if a media partner uses the video or generates views through advertising, the creator will also earn a percentage of that net ad revenue.
Creators can choose between four different licensing options when they make and post videos to Rumble — Exclusive Video Management, Video Management Excluding YouTube, Rumble Only, and Personal Use.
When you choose the Video Management option — either Exclusive or Excluding YouTube — this allows Rumble to share your videos with TV networks and partner sites. They will pay Rumble for the rights to use your videos, and then you will get a share of that revenue from Rumble.
If you choose the Rumble Only option, your videos can only be viewed on Rumble.com, and you will only earn money from the ads that are shown on your videos.
The Personal Use option means that you keep all the rights to your videos, they will only be available to your subscribers, and they will not be searchable nor monetized.
How Much Money Can You Make on Rumble?
Content creators can make more money on Rumble than they can on YouTube, and they can do it faster. Without the restrictions of having at least 1,000 subscribers and 4,000 watch hours, you can start earning money right away.
How much money you make on Rumble depends on a number of factors. Was your video approved for use by a partner? Did a video make the front page? How many views did a video get? Are ads shown on your video? Do you have links for affiliate marketing? How many videos do you upload each week?
Depending on the answers to those questions, you could make hundreds of dollars per day. Or, you could earn no money at all. Just like with a YouTube channel, earning money on Rumble is not consistent. It depends on the quality of your content and how often you upload videos.
An Overview of Earnings and Views on Rumble
A content creator’s earnings on Rumble depend on the licensing options chosen and the type of account they open. Rumble’s licensing options are:
- Free account — If you open a free account, you can only choose the Rumble Only or Personal Use licensing options. Your videos will only be shared on Rumble.com, and if it is approved for use by a partner you’ll make $50. If your video earns a spot on the “front page,” you’ll make another $100. And, if there are advertisers connected to your video, you’ll receive 60 percent of the ad revenue. Rumble pays between $3 to $20 per 1,000 views.
- Publisher account — A publisher account is free to create, but with this option you give Rumble exclusive rights to your videos. This type of account is where the “video management” options are available, either Exclusive or Excluding YouTube. This means that Rumble may share your content with other platforms, and you’ll be paid 90 percent of what your video earns on YouTube and 60 percent of what it gets from other sites and partners. This option also allows you to embed a Rumble video player on your own website and monetize your videos there, too.
- Business account — A Rumble business account costs $25 per month and allows you to watch videos ad free. This option is mostly used by businesses who are sharing stock footage.
You do not have to have subscribers in order to earn money on Rumble. The platform will automatically monetize user videos that have good titles and feature original content. If you have a publisher account, Rumble editors will help write good titles and descriptions. The editors will also help with placing your videos on the chosen social media platforms.
The other money making opportunities on Rumble are their apps: Rumble Video Battles and Rumble Camera.
Video Battles is a way to earn daily cash prizes by watching, uploading, and voting on the best Rumble videos. Simply upload your video, get votes, and win prizes. You can also vote to earn more, and build a community by meeting, following, and engaging thousands of other creators.
Rumble Camera allows you to make money with videos that you film with your phone’s camera. By uploading videos immediately from your phone to this app, you can get extra exposure, license the clip to businesses, and monetize it on the app to earn more cash.
Top Earning Rumble Accounts
The top earning Rumble accounts are difficult to determine. The most-followed accounts are from individuals (not corporations or organizations) whose content covers mostly news and politics. They include Dan Bongino, Steven Crowder, Dinesh D’Souza, Donald J. Trump, and Charlie Kirk.
Tips to Make the Most Money on Rumble
1. Use a Free Account to Test the Site
Getting started on Rumble is easy and free. To make the most money on the video site, start out by testing it with a free account to get familiar. You can start to earn money immediately with high-quality videos that have good titles and descriptions.
If you’ve already made content for other sites, consider posting those videos on Rumble to get started. Please be aware that because every video must be reviewed by Rumble before it is published, your video could take anywhere between a few hours to a few days to get approved.
2. Tag your Rumble Videos
Another way to start making a little bit of money on Rumble right away is by tagging videos. You’ll earn .05 for each video you tag to help with search engine optimization (SEO).
3. Keep an Eye Out for Revenue Numbers
Rumble gives creators the option of making their video earnings public. To see what’s making money on Rumble, keep an eye out for revenue numbers on the platform. A reddit user recently revealed that he uploaded a video onto the platform and he soon got an email stating that he earned $125 just for that video.
4. Consider Using a Publisher Account
A free account will only allow you to share your videos on Rumble’s current video platform. To make the most money on Rumble, consider using a publisher account. This allows you to sell your videos and receive a percentage of the advertising revenues from other platforms.
5. Profit Sharing
Rumble gives creators the option of profit-sharing and selling a video for cash. Rumble determines a video’s value through precision in labeling or sharing.
6. Exclusive Partnerships
When content creators give up all of their video rights to Rumble via an exclusive partnership, it’s possible to earn as much as $1000 per video depending on the length and content.
7. Non-Exclusive Partnerships
Choosing the non-exclusive partnership licensing option allows creators to keep all of the rights to their video, while still generating up to $500 in profit by allowing partners to use it.
8. Brand Sponsorships
If you can build a large following through your Rumble video channel and your content is getting views, you can generate money via brand sponsorships by partnering with different companies.
The biggest Rumble pro is that creators can start earning money immediately without having subscribers, as long as they make good, original content with good titles. The platform emphasizes free speech, so the problem of censorship isn’t much of an issue. And, if you choose a publisher account, you will get help from Rumble editors with titles and descriptions and placement on social media platforms.
Rumble also bought Locals, which is a tool that creators can use to build their own online community through monthly memberships.
The cons for Rumble — compared to YouTube — is the size of the audience and number of users. Rumble doesn’t have enough subscribers for creators to use the platform exclusively as a money maker. But, it is quickly growing. Rumble still hasn’t matched YouTube’s upload speeds, either.
Rumble and YouTube Differences
The biggest differences between Rumble and YouTube as a content creator is that you can earn money immediately with Rumble. But with YouTube, you must first build a channel with 1,000 subscribers and 4,000 watch hours before monetization.
YouTube curates their content and has been known to heavily censor or completely demonetize videos that violate company policy.
When uploading to YouTube, the content creator has exclusive rights to their videos. Their are licensing options available on Rumble that allow you to sell the rights to the platform or keep them for yourself.
Can You Use YouTube and Rumble Together?
Yes. You can easily use YouTube and Rumble together no matter if you choose a personal account or a publisher account.
Step-by-Step Guide to Getting Started on Rumble
1. Before You Begin
Before you begin uploading videos, choose what type of an account you want to create and how to license your videos for maximum earnings.
2. Create an Account
Creating a free account takes just a few minutes. You will need to create a username and password, and fill in the personal information asked for: name, email address, physical address, and phone number.
Similar to creating a free account, a publisher account will require you to create a username and password. You must also fill out the personal information section, and select how you want to license your content.
A business account is not necessary for content creators. This is for users who wish to watch the platform without ads.
3. Verify your Account
To verify your account, all you have to do is click the link that is sent to you in your email when you create your Rumble account.
4a. Download License-Free Videos
Creative Commons License Videos
To find videos that you can post on Rumble — or use for clips in your own content — you can download license-free content known as Creative Commons License Videos on YouTube.
Click on the upper right side of the main YouTube page and click on the search filter. Select “Creative Commons” and use any video that comes up in the results, as long as you credit the creator when you upload to Rumble.
4b. Use Your Own Videos
The best way to earn money on Rumble is to use your own videos. Good, original content with creative thumbnails, a strong title, and a good description is exactly what Rumble is looking for. This could get you on the front page and help you earn even more money.
5. Upload Your Video(s) to Rumble
Uploading your videos to Rumble is as easy as pushing a button. However, because it must be approved for you to make money, the process can take anywhere between a few hours to a few days.
All kinds of videos make money on Rumble. A funny video, a music video, a pet video, a political video — there are no rules when it comes to video topics and niches.
Since Rumble is a video platform that champions free speech, most videos are allowed. The only content that is censored is pornography, bullying, or anything featuring illegal activity.
Yes, Rumble can be better than YouTube for making money. As Rumble CEO Chris Pavlovski claims, creators can make 10 times the money on Rumble compared to YouTube if they use the right strategies.
The only advantage that YouTube has is the name recognition and the number of users on the platform.
However, that advantage is gone when you consider that Youtube videos don’t make money unless the channel has at least 1,000 subscribers and 4,000 hours of watch time. YouTube also censors content and curates their platform by promoting company-approved video content.
I hope this article helped you understand how to use Rumble to make additional income. While it won’t be easy, there’s an opportunity if you dedicate yourself to the process.