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Another month down, and things are ABSOLUTELY INSANE in my personal life right now. 

I’ll get into why that is within the report, but we’re going through a whole lot of BIG changes in my family and though it’s stressful, I’m super excited about the future.

In terms of my business in April, it was another good one.  I was pretty amazed to see that my revenue maintained from last month and it looks like things are trending even more positively for the future.

This month my total income after expenses was $12,964 which comes out to $432 per day. 

Want to Start a Blog?

If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION.

You can watch the YouTube Video Here:

Personal Life Update

Arizona is now a thing of the past (lol).

You want to know where we’re moving now?

vegas baby

That’s right, folks.  We’ve made the decision that instead of Arizona, we’re moving to Nevada and, more specifically, Las Vegas.

Why Vegas?

It’s really pretty simple. 

  • Nicer Neighborhoods.  My wife and I visited both Arizona and Nevada.  After visiting both locations in the areas we’d consider living, we made the decision that Nevada has nicer neighborhoods. 
  • Warm weather.  We got this in both Arizona and Nevada, but Nevada is SLIGHTLY cooler.  Usually, it’s about 5 degrees cooler in Las Vegas than it would be in Phoenix.
  • Always something to do.  World class restaurants (who could probably use a website restaurant builders to save some dough) and shows surround you in Las Vegas and that’s a pretty awesome feature if you ever want something to do.
  • More out of town visitors.  While I’m sure we would have gotten plenty of visitors in Arizona, Las Vegas undoubtedly is a cooler place to visit and we’ll see our close friends from home more often.
  • No Income or Corporate taxes.  This is a pretty insane perk that’s going to lead to a whole lot of extra money in my pocket at the end of every month.  Nevada is an extremely tax friendly state that should save me about $750-$1000 a month. 
  • Lower Property Taxes.  This would have gone for Arizona or Nevada, but Illinois has the WORST property taxes in the entire nation, so again, less taxes. 

I’ll make a YouTube video about the in the future, but Nevada has a TON of perks compared to other places and we’re super excited.

Further, we’ve already sold our house in Illinois! 

Admittedly, I didn’t expect it to sell so quickly.  But we ended up selling our house in 48 hours after listing as “coming soon”.  We were able to get over asking and no contingencies, and they even waved the inspection and appraisal.  It’s nuts out there!

So now, the idea is to go to an Airbnb in Las Vegas until we’re able to get a home.  This may take a long time, this may be short, I have no idea.  But we’re very excited to find our future home and hope that we can make it a forever home. 

That’s all for the personal update.

If this is your first time on my website let me explain a few things about my detailed income reports each month that outlines the money I made (or lost) each month.

I’m doing this for a number of reasons:

1) I strive to be transparent about what it takes to make money online.

2) These reports help me keep track of my own progress.

3) These reports hold me accountable.

Keep in mind, I don’t create these to gloat about my earnings. I create them to help you understand the true “earning curve” of online business.

On a side note, I don’t disclose my actual website URL’s on my reports because I’ve had bad experiences with copycats in the past. 

So, in my income reports, you’ll see website generalizations like Website 1, Website 3, Website 5 Website 4, etc.

Now that we got that out of the way, let’s dive into the report.

How did the Income Report Turn Out This Month?

PRODUCT OR SERVICEREVENUEEXPENSESNET INCOME
Consulting$3,975$3,975
Udemy$90$90
Partners and Affiliates Revenue
Website 5 Partners and Affiliates$27$27
Website 8 Partners and Affiliates$60$60
Website 6 Partners and Affiliates$148$148
Website 3 Partners and Affiliates$387$387
OHP Partners and Affiliates$6,536$6,536
YouTube Revenue
Thalita YouTube Channel$6$6
Themed YouTube Channel (Click for Webinar)$132$132
Website 8 Complimentary YouTube Channel (Click for Webinar)$632$632
OHP YT Channel$702$702
Ezoic Revenue
OHP Website Ezoic Revenue$389$389
Website 5 Ezoic Revenue$1,361$1,361
Website 3 Ezoic Revenue$2,676$2,676
Website 7 Ezoic Revenue$2,680$2,680
Google Adsense Revenue
Website 2 Adsense Revenue$1$1
Website 9 Adsense Revenue$12$12
Website 5 Adsense Revenue$29$29
Website 7 Adsense Revenue$58$58
Website 3 Adsense Revenue$687$687
Software Expenses
Adobe Photoshop Account$10.61-$10.61
Manage WP$13.82-$13.82
Mailshake App$19.00-$19.00
Streamyard$25.00-$25.00
Epidemic Sound$45.00-$45.00
Hunter.io$49.00-$49.00
Google Business Drive Storage and Apps$49.98-$49.98
Upwork Premium Employer Plan$49.99-$49.99
Intuit Quick Books$70.00-$70.00
Active Campaign$70.00-$70.00
Namecheap$73.92-$73.92
Internet Service$79.90-$79.90
Ahrefs SEO Software$99.00-$99.00
Clearscope SEO Software$170.00-$170.00
Siteground Hosting$180.00-$180.00
Ezoic Premium Subscription$1,100.00-$1,100.00
Misc. Software and Products$79.98-$79.98
Freelance Labor Expenses
Freelance Research, Editing, Video Production, and Misc. Labor$1,857.61-$1,857.61
Freelance Writing$3,581.01
-$3,581.01
TOTALS$20,588$7,624$12,964
Revenue By ChannelWebsite 3ConsultingOHP WebsiteYouTubeWebsite 7Website 5Website 6Website 2Website 8Website 9UdemyWebsite 1Website 4
April 2021$3,750$3,975$6,925$1,472$2,738$1,417$148$1$60$12$90XSOLDXXSOLDX
March 2021$3,086$3,950$6,662$1,807$3,183$1,704$102$4$36$30$86XSOLDXXSOLDX
February 2021$1,901
$3,700$4,234$1,833$1,663$1,366$130$14$18$45$50$277,583
XSOLDX
January 2021$1,733$3,000$4,078$1,524$1,741$833$124$14$81$14$38$8,076XSOLDX
December 2020$2,356$2750$2,316$1,733$1,670$950$173$15$80$26$76$10,448XSOLDX
November 2020$2,045$2000$1,628$1,386$1,361$741$117$16$59$33$40.00$14,132XSOLDX
October 2020$1,815$2600$1,886$983$1,230$670$68$13$289$13$0$16,439XSOLDX
September 2020$1,958.93$2000.00$836.18$877.29$1,159.98$644.78$68.34$11.52$116.50$7.93$0$13,758.12XSOLDX
August 2020$1,829.59$2,339.50 $685.48$790.50$969.42$709.66 $35.15$14.56 $97.13 $14.09 $75.00 $14,356.31$15,345.21
July 2020$1,390.39 $2,250.00 $545.96 $682.49$773.31 $473.26 $76.03 $15.52 $34.04 $4.29 $72.74 $10,146.39 $39.01
June 2020$2,100.43$2,000.00$664.08$457.43
$612.44$397.93$2.82$5.22$0.45$4.72$0.00$18,386.69$201.03
May 2020$1,628.39 $2,000.00$576.57 $489.31$383.33 $407.86 $30.95 $11.89 $5.78 $5.83 $0.00$14,388.25 $298.50
April 2020$1,268.24$2,000.00$311.09$723.35$488.53$499.28$21.63$24.59$4.80$1.16$0.00$9,868.73$628.28
March 2020$1,244.49$2,000.00$401.28$324.14$482.14$599.43$24.68$20.26$61.30$2.37$0.00$15,729.25$629.15
February 2020$2,139.96$2,000.00$261.22$340.49$467.75$543.09$49.32$36.03$0$3.05$0.00$22,548.73$435.32
January 2020$2,646.41$3,240.00$1,334.33$264.30$382.79$541.68$9.13$12.35$0$2.35$0.00$20,512.80$1045.23
December 2019$2,026.21
$2,575.00
$934.81
$202.66
$304.53
$694.61
$78.56
$9.36
$17.69
$19,383.27
$1,864.92
November 2019$2,173.90 $0$602.88$358.91 $196.02
$617.31 $182.80
$15.77 $21.59 $21,920.53 $1,338.93
October 2019$2,546.04$300.00$1,073.56$202.14$58.41$230.27$84.62$72.89$30.00$23,620.75$711.71
September 2019$2,627.86 $0$335.35 $177.05 $17.80 $170.04 $50.33 $14.72 $35.00 $21,006.31 $585.93
August 2019$2,590.92 $275.00
$414.58 $156.00
$2.57
$133.92 $97.26
$23.67 $40.00
$17,817.28 $553.82
July 2019$3,652.24$0$427.66$130.26$2.10$74.26$76.00$17.16$35$16,855.42$574.78
June 2019$5,561.07$0$709.07$141.46$46.29$100.19$30.74$0$15,402.28$562.63
May 2019$4,900.70 $0
$1,062.34 $116.02 $61.17 $35.71$22.25 $0$17,578.97 $749.14
April 2019$4,078.83$0$239.73$76.86$46.05$9.53$0$16,273.68$700.42
March 2019$3,620.30 $0$439.88$76.24$152.99 $19.98$20.24$17,006.79$931.22
February 2019$2,799.98$0$551.53$65.63$291.72$15.68$28.75$15,656.00$647.94
January 2019$3,280.64 $600.00$469.30$76.52$401.91$10.41$45.75$16,483.03 $1,009.83
December 2018$2,488.53$0$483.96$73.60$487.37$20.16$98.43$11,776.03$2,078.19
November 2018$2,324.75$0$657.86$79.91$386.31$10.67$205.87$12,886.78$789.26
October 2018$3,135.04
$150$369.22$83.86$306.89$15.46$93.27$13,246.69$747.29
September 2018$3,853.20$175$321.67$82.99$210.72$0.00$14.94$11,784.71$628.97
August 2018$3,266.47$0$512.72$93.63$39.81$5.31$97.18$11,556.29$980.89
July 2018$4,991.15$0$722.76$84.33$26.84$8.05$91.48$12,864.08$707.66
June 2018$6,858.01$0$432.01$95.96$52.42$11.06$50.92$11138.00$797.02
May 2018$4,288.26$0$391.63$100.82$40.23$6.96$44.40$9152.94$699.19
April 2018$2,028.65$0$545.01$85.48$236.23$11.74$24.90$9637.30$804.71
March 2018$778.01$0$380.29$94.79$224.68$13.78$80.61$14236.64$1362.83
February 2018$382.03 $0$644.36 $86.86$454.08 $22.27 $23.90$10918.94$838.51
January 2018$467.71
$0$757.59
$67.06
$486.99
$14.26
$113.95
$7993.31
$718.04
December 2017$432.22$0$785.74$96.12$114.05$28.50$59.21$6707.43$555.72
November 2017$574.91$0$480.41$90.40$4.31$17.70$187.01$7545.13$479.34
October 2017$617.67$0$265.38$66.71$13.06$135.59$6859.17$319.02
September 2017$348.16$0$673.87$58.13$11.31$81.39$6781.51$223.95
August 2017$391.68$0$945.04$63.57$16.36$133.91$7429.92$181.93
July 2017$344.91$1,496.38$1055.57$94.84$58.55$41.80$5658.64$85.84
June 2017$423.04$600.00$403.84$79.81$11.87$148.88$5924.41$31.71
May 2017$214.18$51.50$79.00$82.58$8.71$76.08$6805.18$9.67
April 2017$116.65$0$106.71$57.76$3.57$80.25$8175.11
March 2017$224.16$0$355.12$59.11$6.43$137.29$9527.42
February 2017$160.48$125$438.54$52.40$32.99$165.43$3726.98
January 2017$104.19$0$267.33$41.60$222.20$4005.52
December 2016$52.63$125.00$384.57$41.32$138.07$3553.43
November 2016$22.10$125.00$357.77$48.13$259.26$3778.45
October 2016$1.37$126.00$213.88$48.92$238.90$3841.36
September 2016$112.01$402.32$57.14$271.02$3102.56
August 2016$731.05$44.72$55.08$423.49$3318.70
July 2016$135.19$347.47$52.12$186.34$3353.06
June 2016$330.00$132.77$72.22$397.55$3219.41
May 2016$206.25$253.67$75.89$135.25$4677.02
April 2016$497.50$286.38$62.52$353.02$5008.23
March 2016$556.75$265.29$60.14$301.06$2311.67
February 2016$431.25$250.70$62.00$324.58$2760.21
January 2016$1140.00$117.58$46.19$400.97$233.00
December 2015$1163.75$76.00$38.83$17.15$121.30
November 2015$1150.25$39.00$36.78$245.68$138.11
October 2015$760.50$89.54$40.65$49.50$107.72
September 2015$1112.32$113.10$27.46$17.49$102.95
August 2015$1463.75$51.75$25.09$12.05$39.68

Project Updates

Udemy Update

I don’t focus on Udemy any longer, but I do still make a few bucks from the platform. They sell some of my old courses for cheap, but I’ll take it as it’s completely passive.

OHP Website Update

  • OHP is still growing and again, it had it’s best month ever. Not only that, but I’ve begun to find different affiliates that convert well and I’m looking to monopolize the SERP as much as I can with these areas.  Generally speaking, I’m looking at each piece of content I produce as a very specific asset that needs to have a ROI model clearly defined before I write it.  This is different than many of my other websites, but I think this is more common with affiliate links.     
  • Pageviews are now at 78k this month, which is a 9% increase MoM.
  • Referring domains increased to 1,111 and keep climbing. According to Google search console I’ve added 111 more links in the last month and I think this trend will continue as I keep guest posting and networking to grow my reach.
  • This month I earned: $6,925. This is (again) my best month ever for this site for the 6th month in a row.  It was an increase in earnings MoM by 4%.
  • EPM dropped to $88, which is still high, but it is slightly less than last month. I think the reason for this is I wrote a new post that ranks really well, but doesn’t have much in the way of affiliate intent.
  • PLAN: Guest posting will continue as will content production.  Now that I’m starting to see more affiliate earnings come in, I know what content converts and I’m looking to increase output.  This will increase my expenses, but it’ll be very well worth it in the future.

Want to Start a Blog?

If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION.

Website 3

  • Pageviews hit 166k this month, which is a 18% increase MoM. I’m not entirely sure why this happened, but I’m not complaining about it.
  • Referring domains increased to 631. I couldn’t find a trend as to why this is happening, but I’m not complaining.
  • This month I earned: $3,750. This was an increase of 22% MoM.  For another month in a row, earnings have increased a lot and I did nothing.
  • EPM increased to $22.57. I did notice that my CPM increased to $20 or more ever since I joined Ezoic.  It used to commonly hover around $14, so that is a big increase and is a big reason why earnings are up.
  • PLAN: This site is currently 100% passive and I do not work on it.  I think I may sell this site in the future once I have made enough revenue from OHP to justify it.

Website 5

  • Pageviews hit 69k this month, which is a 15% decrease MoM. This site is having some issues staying up on the server and I’ve been working to fix this. 
  • Referring domains increased to 511.
  • This month I earned: $1,417 which is a decrease of 17% MoM.
  • EPM decreased to $20.34, which is close to what it was last month.
  • PLAN: This site is currently 100% passive and I do not work on it.  I think I may sell this site in the future once I have made enough revenue from OHP to justify it.

Website 6

  • This site still relies 100% on affiliate income, but I think it’s time to put display ads up. While it won’t make me a ton of money, it should increase overall revenue.  I am going to get this done in May. 
  • Pageviews hit 10.3k this month, which is a 3% decrease MoM.
  • Referring domains increased to 163.
  • Earnings increased 45%, but that was random.
  • EPM is now at $14.36 for this site.
  • How Much Have I Invested in This Website: $5,718
  • How Much Money Has This Website Made? $1,825
  • Total ROI: -$3,893
  • How Much Content is on the Website? Keep in mind this website is mostly focused on affiliate content with some informational content: 222 Blog posts
  • PLAN: Production has been paused.  This site is currently 100% passive and I do not work on it.  I do not intend on selling it though, I think this could eventually be something very large.

Website 7

  • I had an extremely weird scenario play out for this site in April. Basically, site traffic fell and I found that it fell because Google random pulled some results out of the SERP.  I then had them recrawl my sitemap, and the next day they popped back in and traffic jumped big time. 
  • Pageviews hit 98k this month, which is a 20% decrease MoM. I mentioned why this happened and I don’t expect this to occur in May.
  • Referring domains increased to 275. These are all natural backlinks.     
  • This month I earned: $2,738. This was a decrease of 14% MoM.  This is all a result of the traffic fluctuations.
  • EPM for the site this month is $27.82. This is slightly higher than last month and is a good sign.
  • How Much Have I Invested in This Website: $32,473
  • How Much Money Has This Website Made? $18,460
  • Total ROI: $-14,013 (If I were to sell the website today, I can assume I’d sell for an estimated $100k. Which means a net gain of about $86,000)
  • How Much Content is on the Website: Keep in mind that this is an informational type of website, not affiliate-related at all.
    • 1370 Informational pages on the website
    • 128 Informational Blog Posts
  • PLAN: This site has a proven economic model and it is consistently paying more than my investment every month. I’ve maxed out how much the writer can do, so I intend on keeping that level of production and collecting some income as well.  In addition to that, I think I found a really good fit for a partner with this site but I need to get them to build an affiliate program for me as one isn’t publicly available.  I think they’ll be willing, but I won’t know for sure until I speak to them.  

Website 8

  • Again this site is fluctuating and I am going to keep creating content for it. I know that I need to use link building to grow this one to higher levels, and while I’m not sure if I can focus on it yet, this will be a big part of growth when the time comes. 
  • Pageviews hit 7k this month, which is a 2% decrease MoM.
  • Referring domains increased to 113. This was big, but I’ve noticed a HUGE influx of spam links so I may consider disavowing some of them as it might be a competitor.   
  • This month I earned: $60 This was an increase of 67% MoM.  This is good considering traffic fell slightly.
  • EPM is now at $8.57. This is still low and the reason is because I still don’t have display ads up.  I will add them, just not yet.  
  • How Much Have I Invested in This Website: $6,303
  • How Much Money Has This Website Made? $650
  • Total ROI: -$5,653
  • How Much Content is on the Website? Keep in mind this website is mostly focused on affiliate content with some informational content: 203 Informational Blog Posts
  • PLAN: Continue content production of 3 articles a week.  I’m not building links yet, but I will be doing this somewhat soon I think.  

Want to Start a Blog?

If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION.

Website 9

  • This is a site I created years ago and it’s basically sat month to month as I’ve done nothing. This is the case this month as well, I’ve done nothing with it at all.
  • Pageviews hit 1.3k this month, which is a 16% decrease MoM.
  • Referring domains increased to 12.
  • This month I earned: $12. This was a decrease of 60% MoM.
  • EPM is at $9.40. I’m not sure why it’s gone so low, but it must be advertiser demand. 
  • How Much Content is on the Website: 25 Informational Blog Posts
  • PLAN: Production has been paused.  This site is currently 100% passive and I do not work on it. 

Website 10 Update (100% Outsourced Authority Website Built by BrandBuilders)

  • This is the second month into this project and Brand Builders has done a good job developing a TON of content. It’s weird because I usually like content to come to me 3-4 per week, but they wrote about 28 pieces of content in about 20 days.  I didn’t expect that, but I’m happy with the content and the outcome after reviewing it.  Now, they are going to post all of the content and do another round of keyword research (I probably should have hired a keyword research service, it would have made this easier) and I think they’re also going to send some links my way soon.
  • Pageviews so far 74 (Mostly bots and spam)
  • Referring domains 1
  • This month I earned: $0
  • EPM is at $0
  • How Much Content is on the Website?
    • 5 Informational Blog Posts
  • PLAN: For now, the folks over at Brand Builders are going to post all of the content they created and then they’ll be working on more content and possibly sending some links my way.  I’m not 100% sure just yet, I have to talk to them to figure out the plan, but I’m very happy with what they’ve produced now and it makes the content issues I had early on forgivable.   

Website 8 Complimentary YouTube Channel

  • Yet again, this YT channel continues to grow. It’s amazing how well this one has done and Thalita continues to grow it month after month.  Our team is working efficiently to create content and Thalita told me she works on it about an hour a week at this point.  The one issue we’ve had is our scriptwriter has been slacking, so we had to fire them and are looking for a replacement. If you’re interested in building an outsourced YouTube channel, check out this webinar.
  • Views hit 160k this month, which is an increase of 9% MoM.
  • Gained 630 subscribers this month.
  • Earnings increased to $678, which is an increase of 8% MoM.
  • How Much Did We Invest in This YouTube Channel: $1,120 (Estimate of $350/month in expenses)
  • How Much Money Has This YouTube Channel Made? $3,912
  • Total ROI: $2,792
  • PLAN: Continue to publish 5 videos a week that are SEO-focused, and try twice a month to create (potentially) viral videos once we have a scriptwriter again.  In addition, now that we’re getting about 5,000 views per day I want to start pushing some affiliate offers to the channel.  I’m not sure what this looks like yet, but I’m thinking I can start getting people to join the website 8 email list and showcase a bunch of cool things that the audience will like that also have an affiliate program.

One Hour Professor YouTube Channel

  • The OHP channel continues to do pretty well considering I haven’t been too active on it as of late. The truth is, I WANT to be active, but we’re so busy with selling our house and moving that it’s basically impossible. 
  • Views remained almost the same at about 34k views.
  • Gained 618 subscribers this month.
  • Channel earned $746 this month. An earnings decrease of 10%.
  • How Much Have I Invested in This YouTube Channel: $3,777 (Estimate of $120/month in expenses)
  • How Much Money Has This YouTube Channel Made? $9,628
  • Total ROI: $5,851
  • PLAN: I’m doing my best to stick to 1 video a week, but it’s getting more and more difficult with the house situation.  But, and I’m super excited about this, Thalita has agreed to help me REALLY up my YouTube game once we settle into a house.  This may take a month or two, but I do plan on hitting YouTube hard when I come back and really growing the channel far beyond where it is.  Stay tuned!   

Themed YouTube Channel 1

  • This channel finally slowed down in April. It had been going viral for awhile, but YouTube decided it was played out so the channel’s views dropped a ton last month.    
  • Views decreased to 186k views, which is a 58% decrease MoM.
  • Gained 840 subscribers this month.
  • PLAN: We are still letting this channel sit.  Thalita has kicked around the idea of creating more videos here, but we’re not doing that yet.  We may outsource the content production and only do one a week, which may grow the channel more.  

Thalita Reaction YouTube Channel

  • This channel is stopping for now and frankly, the whole project may stop. The reason?  Thalita tried to convert an already existing channel and we’re not seeing a positive trend for views or revenue.  We are not 100% sure what’s going to happen and things are being figured out this month on the next move.
  • Views increased to 5.6k views, which is a 56% decrease MoM.
  • Lost 140 subscribers this month.
  • Channel earned $5 this month. An earnings decrease of 64% MoM.
  • PLAN: Not sure of the plan just yet, I’ll let you guys know when we figure it out.  I assume in the next income report I’ll have a plan for this.

Lessons Learned

Every month, I’m going to reflect back and tell you a few different lessons that I’ve learned. My hope is that the lessons each month will be a cautionary tale for you that makes it so that you don’t make the dumb mistakes that I do along the way.

  • Converting YouTube channels is a bad idea
  • Affiliate income is much more valuable than display ads
  • Domain authority is crucial to rank for competitive terms

Want to Start a Blog?

If you’re looking to create your own blog/online business and want to get started quickly, I suggest you sign up for my FREE course, IGNITION.

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